5 Reasons Not To Raise Prices on Existing Customers. And 3 Better Ways to Do It Anyway.

I remember the first time I tried to do the Old Price-Raise-Without-Notice tactic. We’re getting to the point in the cycle where almost every 2023 renewal from an existing vendor is a threat Got another today Told us we needed to renew for 2 years, upgrade to an enterprise edition, and use a second product … Continue reading 5 Reasons Not To Raise Prices on Existing Customers. And 3 Better Ways to Do It Anyway.