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Blog Posts, Early, Q&A, Sales

Why Customers Hate So Many Salespeople. And Why They Love Some. And How to Do Better Here.

Dear SaaStr: Why do customers hate salespeople? Disalignment. A truly great salesperson is a resource. They help you: They educate you on the product. They honestly answer your questions. They address your concerns, seemingly patiently. They help you pilot / test the product first, in a way that drives things forward without too much pressure….
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Blog Posts, Early, Marketing, Sales, Sales

In The Early Days, What You Think is a “Sales” Problem is More Likely a Marketing Problem (Updated)

"You probably don't need as many reps as you think you do" @kylecnorton CRO @owner. "More likely you have a pipeline problem. Spend the money there until your reps' calendars are truly full." cc @samdblond pic.twitter.com/XqfgZOlafj — Jason ✨Be Kind✨ Lemkin  🇮🇱 (@jasonlk) April 17, 2024 The other day I met with a great…
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Blog Posts, Hiring

The 20 Minute Test in VP Hiring. Maybe All Hiring.

Investments rarely work out if you don't believe within the first 20 minutes I think I'm there on hiring, too now If you don't believe at least by minute 20 of the first Zoom that they're the VP for you … I'd pass — Jason ✨Be Kind✨ Lemkin  🇮🇱 (@jasonlk) April 3, 2024 So…
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Blog Posts

200+ Top VCs Already Coming to 2024 SaaStr Europa on June 4-5 in London!

SaaStr Europa 2024 is June 4-5 in London and it will be full of VCs! Just a sampling of who’s already coming: 20VC Accel Partners Activum SG Ventures Albion VC Altair Capital Atomico B Capital Backbone Ventures Beacon Capital Beringea BlackRock Caixa Capital Carbide Ventures Cipio Partners Columbia Lake Partners Credit Mutuel Innovation Dawn Capital…
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Blog Posts

Is SaaS Dead?

There’s a bit of a malaise hanging over the SaaS world today. AI excitement obscures it a bit, but it’s there. A feeling that: Growth has slowed everywhere (true overall. The average public SaaS company is now growing less than 20% a year!) Sales is so much harder, and the old playbooks aren’t working well…
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Blog Posts, Early, Marketing, Marketing, Q&A

Dear SaaStr: A Big Tech Co Launched a Competitive Product. How Can I Tell How Serious They Are About It?

Dear SaaStr: A Big Tech Co Launched a Competitive Product. How Can I Tell How Serious They Are About It? In SaaS at least, I’ll give you one metric that is fairly reliable: How many dedicated sales professional do they have, just 100% selling the competitive product? If it’s none yet, it’s an experiment. If…
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Blog Posts

Want To Win This Time? Don’t Dwell On The Last One

The best thing I’ve read in some time was the advice Nick Saban, the winning college football coach in history, gave to Alabama’s basketball coach who kept getting … close. Almost there. Alabama basketball kept getting upset, and the call went to Coach Saban. “What have we got to do to go all the way?”…
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