Successes and Setbacks on the Road to $1B with Alessio Artuffo, President and COO at Docebo
Alessio Artuffo, President and COO of Docebo, shares lessons learned, misconceptions, and which setbacks to avoid scaling from zero to $1B.
5 Lessons from Scaling Six SaaS Products to $100M+ with Samsara’s Chief Strategy Officer
At the SaaStr Annual, Kiren Sekar, Samsara’s Chief Strategy Officer and founding chief Product Officer shared five lessons he learned along the way from scaling six products to $100M+. The six products/companies Kiren helped scale to $100M that he’ll reference in this playbook include: Bill, Cloudflare, Crowdstrike, Samsara, Snowflake, and Zscaler.
The State of SaaS: Stalled Growth is Starting to Rebound with Altimeter Capital Partner Jamin Ball
Jamin Ball, Partner at Altimeter Capital and author of Clouded Judgement, takes us through the current state of SaaS and what we should expect in 2024.
Running a PLG and Sales-Led Motion at the Same Time: What’s New at ZoomInfo with CEO Henry Schuck
In the latest installment of SaaStr’s What’s New series – where we sit down with the leaders in SaaS and Cloud for the inside scoop on what’s top of mind and what’s new, SaaStr CEO and Jason Lemkin chats with the CEO of ZoomInfo, Henry Schuck. In this episode, Jason and Henry discuss: PLG vs. a sales-led motion, and which is more efficient, the macro-environment in SaaS and what to expect next year, and of course,What’s new at ZoomInfo.
What’s New at Google Cloud with CMO Alison Wagonfeld
In the latest installment of SaaStr’s What’s New series – where we sit down with the leaders in SaaS and Cloud for the inside scoop on what’s top of mind and what’s new, SaaStr CEO and Jason Lemkin chats with the CMO of Google Cloud, Alison Wagonfeld.
15 Signs You Have A SaaS Metrics Problem (and How to Fix it) with Dave Kellogg, EIR at Balderton Capital
Come learn from SaaStr OG and fan fave, Dave Kellogg, EIR at Balderton Capital, as he walks you through the complexities of SaaS metrics. With a wealth of experience leading major SaaS and enterprise software firms, Dave will delve into the art of leveraging metrics for strategic advantage and the potential pitfalls of their misinterpretation. This session will equip you with a nuanced understanding of how SaaS metrics can shape success and why careful interpretation is paramount.
5 Steps to Build Your First GTM Playbook with Stage 2 Capital
The landscape for Go-to-Market (GTM) will be changing over the next 12 months in terms of roles within GTM, in combination with how buyers make purchases and the decision-makers involved. Mandy Cole, Partner at Stage 2 Capital, shares the five steps every company needs to take to build their first GTM playbook centered around the buyer.
The Where, When, and How of AI with Theory Ventures, Open AI, MotherDuck and Lamini
Hear the latest insights on AI from leading investor and SaaStr fan-fave, Tomasz Tunguz of Theory Ventures. At SaaStr Annual, he was joined by Jordan Tigani, Founder and CEO of Mother Duck Maggie Hott, GTM at OpenAI, and Sharon Zhou, Co-Founder and CEO of Lamini to discuss the new architecture for building Software-as-a-Service applications with data and machine learning at their core. Together they explore the transformative role of data, which has become an integral part of the production stack, and delve into the implications of this shift and explore how leveraging data within the architecture empowers developers to create more robust, intelligent, and scalable SaaS solutions.
What’s New at Box and the Future of AI and SaaS in 2024 with Box CEO and Co-Founder Aaron Levie
In our ‘What’s New’ series, SaaStr CEO and Founder Jason Lemkin sits down with the top CEOs from leading SaaS companies to discuss What’s New and what’s top of mind. In this episode, Jason sits down with Aaron Levie, CEO and Co-Founder of Box, and also a SaaStr-fan fave from speaking at various SaaStr events in-person and digitally. Together they discuss: How to go long as a CEO and Founder in SaaS, Overhauling operating margins at Box to a top-tier 25%, Macro issues on the horizon for 2024, Incorporating AI and LLMs into the product and What’s new at Box.
5 Challenges in Moving Upmarket and How to Overcome Them with Salesforce Ventures
Managing Director of Salesforce Ventures, Nowi Kallen, details the five main challenges of moving upmarket in SaaS and how to succeed at Enterprise sales in today’s environment.
The Top 10 Mistakes People Make When Hiring a VP of Sales with SaaStr CEO and Founder Jason Lemkin
Hiring a VP of Sales isn’t new, but the conversations have evolved as the world has. SaaStr CEO Jason Lemkin shares the top 10 mistakes he sees.
How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners
A holistic and well-executed go-to-market strategy is one of the key pillars that drives sustainable, long-term growth for software companies. But there is a dearth of data that leaders can leverage to inform building out the best team, strategies, and tactics to scale their go-to-market organization. Leveraging proprietary data from over 200 leading GTM executives and tens of thousands of data points related to executive profiles across Sales and Marketing leaders, Doug Pepper, General Partner, and Christine Edmonds, General Partner and Head of Analytics at ICONIQ Growth will share detailed answers to the key go-to-market questions from B2B SaaS leaders including: the latest insights on what “effective” scaling means in today’s environment, the best practices for building out GTM teams and processes, learnings related to what profiles make the most successful IPO-ready executive hires, and how top companies are tweaking tactics in today’s environment to drive efficient selling.
CRO Confidential: The Hangover’s Over: 5 Ways to Get Your SaaS Revenue Back On Track with Gong’s SVP Sales and Founders Fund
After a period in 2021 known as “The Party”, where salespeople earned more while working less, businesses are shifting focus from measuring effort to emphasizing revenue generation. As the market bounces back, learn 5 ways to get back to hitting revenue targets with Jameson Yung, SVP of Sales at Gong, and Sam Blond, Partner at Founders Fund and previous CRO at Brex.
5 Ways To Leverage AI in Tech with Freshworks CIO Prasad Ramakrishnan
The CIO and SVP of IT at Freshworks, Prasad Ramakrishnan, shares five ways organizations can leverage AI to solve problems and grow, including improving: user experience, onboarding, data analytics, GTM analysis and faster email communication.