Dear SaaStr: What’s a Good Benchmark for B2B Sales Cycles? To overgeneralize, but to give you a pretty rough sense: Sales cycles are very much impacted by the intent of the prospect.  Intent varies from High Probability / Intent Opportunities (“I Need to Buy Now” — this exploded during the pandemic) to Very Low Intent … Continue reading Dear SaaStr: What’s a Good Benchmark for B2B Sales Cycles?