Hire the Right Type of VP Marketing — Or You’ll Just End Up With a Bunch of Blue Pens with Your Logo On Them (Updated)

"When you go to hire your first marketer, there's just one criterion they have to meet. They have to have help a commit. They have to have owned a number in the pipeline. They aren't a fit for startups if they haven't." pic.twitter.com/y3z40fTkxW — Jason ✨👾SaaStr.Ai✨ Lemkin (@jasonlk) August 2, 2026 Apologies to all those … Continue reading Hire the Right Type of VP Marketing — Or You’ll Just End Up With a Bunch of Blue Pens with Your Logo On Them (Updated)