Sales and Marketing Execs: Know the Product Cold Before You Start

So over the past few weeks I’ve had discussions with 3 good revenue leaders and execs and 2 marketing execs that either left their roles or were let go. "The #1 reason I see VPs and executives fail today — they never truly learn the product. For real. Cold." pic.twitter.com/1TSGIUwLRA — Jason ✨👾SaaStr.Ai✨ Lemkin (@jasonlk) February … Continue reading Sales and Marketing Execs: Know the Product Cold Before You Start