This was a great SaaStr Scale IRL session we did a little while back that in the run up to SaaStr Annual I wanted to give a little more attention. First, to get folks excited for the type of content at SaaStr Annual! But second, because this is a really great topic...
Ep. 321: Anthony Kennada is the CMO @ Front, the startup that provides your team with better email so they can treat every customer like your only customer. To date, Front have raised over $138M from some leading names including Sequoia,...
By Anthony Kennada, Founding CMO at Gainsight If you talk to enough founders and marketers who have attempted to create a category, typically they’ll all say the same thing — it’s incredible when it works, but if you can take the blue pill and avoid it, you...