All About SaaStr

Built by SaaS enthusiasts for SaaS enthusiasts.

What is SaaStr and how did it begin?

SaaStr is the world’s largest community of SaaS executives, founders, and entrepreneurs.

Our goal is to help everyone get from $0 to $100m ARR with less stress and more success.  We do that with a combination of industry-leading content and community connections.

The SaaStr Annual is the largest non-vendor event in the industry, with 15,000+ attendees from all across the world coming together each February in the SF Bay Area.  And SaaStr Europa brings 3,000+ SaaS execs, founders and VCs together to Paris every June.

SaaStr began in 2012 as a simple WordPress blog and a few answers on Quora sharing Jason Lemkin’s learnings of going from $0 to $100m ARR at EchoSign.  This led to our first meet-ups in 2013 and 2014, the first SaaStr Annual in 2015, the industry’s leading podcast in 2016, the first SaaS founder coworking space in 2017, and SaaStr Pro, the first learning management system for SaaS founders, 2018.  We also have an affiliated $90m venture fund.

SaaStr has been named one of the Top 100 Blogs for Entrepreneurs by Forbes and one of the 50 Best Websites for Entrepreneurs by Inc. Magazine, and a Top Writer on Quora six times.  Jason has been named by Business Insider to the 32 Most Powerful People in Business Technology.


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In The News


"SaaStr is the largest community of people who like enterprise software on the planet. It’s a great community of people trying to build companies and learn from one another. It’s pretty amazing to see."

Aaron LevieCEO and Co-Founder of Box

"SaaStr is the undisputed thought leader in how to build SaaS businesses. Jason is legendary."

Lew CirneCEO of NewRelic

"SaaStr has pulled the entire SaaS community together in a powerful way."

Scott DorseyCEO of ExactTarget

"SaaStr is my peeps."

Dharmesh ShahCTO of Hubspot

"SaaStr is definitely the largest collection of people who like enterprise software — on the planet."

Aaron LevieCEO and Co-Founder of Box

"SaaStr’s all about helping the younger founders be successful."

Phil FernandezCEO & Co-Founder of Marketo

Dharmesh Shah

“SaaStr is my peeps.”

Dharmesh Shah, CTO & Co-Founder, Hubspot

Dharmesh Shah

“SaaStr is my peeps.”

Dharmesh Shah, CTO & Co-Founder, Hubspot

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