SaaStr Podcasts
The Official Saastr Podcast is the latest and greatest from the world of Saastr, interviewing the most prominent operators and investors to discover their tips, tactics, and strategies to attain success in the fiercely competitive world of SaaS. How do you get from $0 to $100m ARR faster? What does it take to scale successfully?
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How to Collaborate, Manage, and Work with Developers featuring Twilio’s Jeff Lawson
Jeff Lawson is a software developer first, and the CEO of SaaS superstar Twilio second. He knows both sides of the executive & engineer equation intimately. He gets what goes on in a developer’s brain and the detailed process of building software


10 Rules for Defining Churn with ForgeRock and Solarwinds
Reducing churn in SaaS, along with increasing new ARR is the backbone to growing your business. In this guide, Andrea Webb, the SVP of Customer Success & Retention at Solarwinds, and Tim Willey, the SVP of Commercial Strategy & Operations at ForgeRock, share their tips for understanding and combating churn.


How Sales and Product Really Should Work Together with MongoDB
You need sales to sell your product. Sales needs you to make a product they can sell. But on any given day, the sales and product team play by different rules. This episode reveals how collaboratively, teams can come together to effectively work toward scaling long-term business goals and achieve better results.


The Secret Sauce to Scaling to $1B with Zendesk
As your company grows, so does the focus on enterprise deals. Learn from Zendesk senior management about how to balance your needs and organization’s focus on enterprise wins to reach $1B in revenue without ever forgetting the importance of catering to your original customer base and extending those learnings into new market segments.


Top 25 SaaStr Podcast Episodes from 2020
We’re counting down the top 25 episodes and speakers on the SaaStr podcast from 2020. Tune in to jumpstart your 2021 listening.


SaaStr Podcast #411 with Slack Chief Product Officer Tamar Yehoshua
SaaStr 411: Slack Chief Product Officer Tamar Yehoshua on Effective Product Design, Customer Development Processes, and Evolving Management Philosophies


SaaStr Podcast #406 with Notion Head of Customer Experience Kate Taylor
SaaStr Podcast #406: SaaStr 406: Notion’s Head of Customer Experience, Kate Taylor on How To Approach Delegation at Scale, How Leaders Can Truly Empower Their Team Members & The Role of Sales in a World of Product-Led Growth


SaaStr Podcast #403 with Loom VP of Sales Sam Taylor
Sales’ Role in a Product-Led-Growth Organisation, How Sales Can Most Effectively Work With Marketing & When To Hire Your First Reps When Selling Bottom Up


SaaStr Podcast #400 with Splash CEO Ben Hindman and SaaStr CEO Jason Lemkin: “The Future of Digital Events”
In today’s SaaStr Insider episode SaaStr CEO and Founder Jason Lemkin catches up with Ben Hindman, Co-Founder & CEO at Splash to talk about the future of digital events.


Four Steps to Scaling to $250M from Stack Overflow
As digital business and collaboration models have been permanently accelerated by the events of 2020, our panel of SaaS experts discuss who’s buying in the Enterprise, and how to drive conversions across multiple business functions.


SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez
SaaStr Podcast #398 with Rob Gonzalez, Founder & CMO @ Salsify: How To Price To Maximise For Upsell and Expansion, Why and When To Engage with Partner Programs & How To Correctly Segment Customer Profiles Most Efficiently


SaaStr Podcast #395 with UserTesting CEO Andy MacMillan
SaaStr 395: Why Seat Based pricing Will Die and Volume Based Pricing Is Optimal, How To Structure Pipeline Meetings Most Effectively & How To Think Through Demand Gen Strategically with UserTesting CEO Andy MacMillan


Buying Patterns in the Enterprise: Who’s Really Buying and Why?
As digital business and collaboration models have been permanently accelerated by the events of 2020, our panel of SaaS experts discuss who’s buying in the Enterprise, and how to drive conversions across multiple business functions.


SaaStr Podcast #394 with Sunil Dhaliwal, GP at Amplify Partners, and Jason Lemkin
Where is Venture Capital today? And how do you hack it? SaaStr CEO and Founder, Jason Lemkin, sits down with Sunil Dhaliwal, General Partner at Amplify Partners to discuss.


3 Secrets to Help You Sell Upmarket Faster
The journey for a SaaS company to move upmarket can be daunting. Here are 3 secrets from proven sales leaders to help you sell upmarket faster.
Popular Q&A
The Top 50 SaaStr Answers on Quora in 2020
It's been a fun experience being on Quora for ... a decade 🙂 We've crossed 60,000,000 views of our answers there, so let's take a look at the Top 50 most viewed SaaStr Answers on Quora in 2020: Why do many startup owners sell...
The 3 Types of Day 1 Pricing: Low End of Normal. Identical. And Anchor High.
Q:Â As an entrepreneur starting out, is it better to overprice your product or underprice it? For most of us, as we build up our confidence, the best initial pricing strategy to start is the Low End of Normal. Why? It creates the least friction. And you want the least...
7+ Tips On How To Build Your First Sales Team
Q: How do you structure a sales team when you’ve got zero experience doing sales? Well, first go get some experience with sales. 🙂 At least, close the first 10 customers yourself. If you don’t, you’ll never have any idea how to do it. And the odds your first rep...
Can an Entrepreneur Back Out of a Signed Term Sheet Without Damaging Their Reputation?
Can an entrepreneur back out of a signed term sheet without damaging his/her reputation? I’m going to say Yes, probably. There is a lot of drama around broken term sheets. Mostly around VCs backing out, not founders. But here’s the thing — term sheet are term sheets....
The Playbook to Scaling Your Team in Hypergrowth with Flexport CRO Ben Braverman (Video + Transcript)
Ben Braverman explains how Flexport entered a competitive market with a unique model and continues to grow. Hiring senior leaders can set companies up to fail and see how sticking with a current, successful model can be the key to hypergrowth. Rely on your success,...
Defining Your Customer Journey From Prospect to Champion with Sage People SVP Kathy Lord (Video + Transcript)
Creating champions requires detailed focus on the journey. Kathy Lord, SVP of Sage People explains how asking hard questions, embracing feedback and making personal connections with your customers can move the sales journey from prospect to champion. Want to see more...
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