Exit, Marketing, Marketing, PodcastsLeela Srinivasan is the CMO of SurveyMonkey. Join her as she takes you through her seven tips for using customer feedback and building rabid fans. Consistently ramping your ARR is…
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Company Culture, Compensation, Marketing, Marketing, Podcasts, Sales, SalesStephen Burton is VP of Smarketing at Harness, the industry’s first continuous delivery as a service platform. To date, Harness has raised $20m in funding from the wonderful Matt Murphy…
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Growth, Hiring, Marketing, Marketing, Podcasts, SalesKaren Peacock is COO of Intercom, one of the fastest growing SaaS businesses of all time. She has led businesses of all sizes through massive growth. Listen to her top…
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Blog Posts, Featured Posts, MarketingIf you sell to B2B companies in particular and want leads — we got ’em. SaaStrEuropa is coming up FAST on 12-13 June. We’ll have 2,500 founders and execs right…
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Blog Posts, Engineering, Featured Videos, Growth, Marketing, Marketing, Metrics, Other, SaaStr Events, Scale, VideosNiall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect…
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Blog Posts, Company Culture, Compensation, Customer Success, Featured Videos, Growth, Hiring, Leadership, Marketing, Marketing, Metrics, SaaStr Events, Sales, Scale, VideosMark Roberge is a senior lecturer at Harvard Business School and the former CRO at Hubspot. His session was our highest-rated session at SaaStr Annual 2019 and you’re about to…
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Blog Posts, Marketing, Marketing, SaaStr Events, Sales, Scale, VideosThe age-old sales funnel has worked fine for decades…until now. Flaws are being exposed, and a new model is imminent. Why is the sales funnel alone, no longer an appropriate…
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Blog Posts, Growth, MarketingIt took me a while to understand the power of events and field marketing. One thing is clear — events are expensive. Putting on your own event is expensive —…
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Career Growth & Advice, Early, Leadership, Marketing, Marketing, Other, SaaStr Events, VideosWell-known storytellers, Jason Katz – Chief Storyteller @ Pixar, and Peter Arvai – Co-Founder & CEO @ Prezi, held a powerful session on all things storytelling at SaaStr Annual 2018….
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Exit, Featured Podcasts, Marketing, Marketing, PodcastsWelcome to Episode 198! Maria Pergolino is the CMO @ Anaplan, the company that allows you to accelerate decision-making with effective planning. Anaplan had a wildly successful IPO earlier this year…
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Career Growth & Advice, Marketing, Marketing, SaaStr Events, Scale, VideosWe recently had the honor of hosting Merci Grace, Slack’s very first head of product, at the SaaStr Co-Selling Space for a deep dive session with SaaStr COO Mallun Yen…
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Leadership, Marketing, Marketing, PodcastsWelcome to Episode 193! Joe Chernov is the Chief Marketing Officer at Robin, the startup that simplifies scheduling, visibility and management of meeting rooms, desks and people in your workplace. To…
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Blog Posts, Growth, Marketing, SaaStr EventsSo we’ve been putting on events for a while at SaaStr. It started off by accident — we did a meet-up in 2013 as an experiment, with no content. And…
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Blog Posts, Early, MarketingHow do you leverage a corporate blog to actually generate leads? There are 100,000,000+ blogs. And “worse” — there are 100,000,000+ new blog posts posted each month! The last thing…
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Blog Posts, Early, Marketing, Marketing, SaaStr Events, Scale, VideosAt SaaStr Europa, we learned a 5 step marketing framework from Andrus Purde, Founder at OutFunnel. What category does your startup fit into? And are you utilizing the right marketing…
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