Blog Posts, Growth, Metrics
How to check on a competitor's growth plan: 1/ Search on LinkedIn how many sales reps they have2/ Multiply by $500,000 ($250,000 if SMB) That's how much in bookings they…
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Blog Posts, Metrics
Underrated critical hire in SaaS, at least in the early days: Someone great at collections eSIgnatures are great, but they are just the start Too many startups that invoice customers…
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Blog Posts, Growth, Metrics
Ok, hopefully you’ve built a careful, thoughtful financial plan for next year. You have your base plan, your stretch plan, a thoughtful approach to spending and burn rates, and more….
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Blog Posts, Growth, Metrics
I used to think the biggest problem with mediocre VPs was the mediocre folks they hire. That B players hire C players, B+ players hire B- players, etc. This is…
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Blog Posts, Metrics
A great standalone resource for the Self-Taught Founder. Highlighted OpenCloud 2021 slides include “Top of Funnel Conversion Rule of 20s” and “PQL:MQL Ratios”
Blog Posts, Early, Fundraising, Growth, Metrics, Scale
SaaStr’s analysis of the KBCM SaaS Survey highlights CAC and churn as key underlying drivers of “Rule of 40” and capital efficiency. However, high revenue multiples and abundant VC funding have potentially changed whether the “Rule of 40” is worth optimizing for.
Blog Posts, Marketing, Metrics
We’ve talked a lot on SaaStr about how to get from $1m to $10m, $2m to $5m, $10m to $30m, etc. etc. One area we haven’t talked as much about…
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Blog Posts, Exit Strategy, Featured Podcasts, Featured Videos, Metrics, Podcasts, Scale, Videos
BVP partners Byron Deeter, Mary D’Onofrio, and Elliott Robinson share a state of the cloud economy, tactical lessons and case studies for early-stage founders, private market analysis, alongside key predictions and trends driving innovation in SaaS around the globe.
Blog Posts, Growth, Marketing, Marketing, Metrics
Once you hit Initial Traction in SaaS, say that first $1m-$1.5m in ARR, you’ll finally find something that works. One channel, often. E.g., partnerships. Or Facebook ads. Or an app…
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Blog Posts, Growth, Hiring, Human Resources, Marketing, Metrics
If you want to hit the plan for Q1'22, You need to be hiring all the sales reps you'll need then … Now — Jason ✨BeKind✨ Lemkin ⚫️ (@jasonlk) September…
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Blog Posts, Early, Growth, Metrics, SaaS Product Pricing, Sales
We’ve talked quite a bit about the pros and many cons of raising prices on existing customers on SaaStr. Our general view, and experience, is that until you are fairly…
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Blog Posts, Marketing, Metrics
It’s too long if you are bootstrapped (you don’t have a year) and too short if funded and NRR > 100% — Jason ✨BeKind✨ Lemkin ⚫️ (@jasonlk) August 19, 2021…
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Blog Posts, Growth, Marketing, Marketing, Metrics, Q&A
Q: I have a SaaS startup. I feel my marketing team does not make enough efforts. Should I fire the team? No … take that concern and energy and instead…
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Growth, Hiring, Human Resources, Metrics, Q&A
Q: At what stage should SaaS founders fully stop being individual contributors? I’ve come up with 2 rough rules here to avoid stalling out: Try to have a complete 1.0…
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Blog Posts, Metrics, Q&A
Q: As a SaaS company should you include professional services in your ARR number? Include professional services in your total revenue run rate. But — break it out. Here’s a…
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