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Blog Posts, Early, Featured Videos, Fundraising, SaaStr Events, VideosHow to Structure Your Sales and Team to Scale in Enterprise with Accel & Shift Technology (Video + Transcript)
This is a must-watch for those who are trying to scale their sales reps and organization for enterprise sales. Philippe Botteri, Partner at Accel, interviews Jeremy Jawish, CEO at Shift…
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Blog Posts, Growth, SaaS Product Pricing, VideosDecacorns + Centricons: Just How Big Is This Cloud Thing Gonna Be? with BVP and SaaStr
Blog Posts, Early, Featured Videos, Fundraising, SaaStr Events, VideosThe Perfect Time to Raise: Product, Revenue and Scale with Dawn Capital (Video + Transcript)
Evgenia Plotnikova, Principal at Dawn Capital, goes through the perfect time you should ask for funding both when you are building and scaling your product. She debunks 3 common myths about…
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Career Growth & Advice, Early, Leadership, Other, SaaStr Events, VideosCreating the First Milestone of Product with Chief Product Officer at Adobe (Video + Transcript)
Chief Product Officer at Adobe, Scott Belsky, discusses his beliefs on creating the first mile of your product. His immediate suggestion is to focus on your newest customers. Why? You…
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Blog Posts, Early, Featured Videos, Fundraising, SaaStr Events, Videos5 Things Most VCs Won’t Tell You with August Capital (Video + Transcript)
David Hornik, General Partner at August Capital, says all the taboo things that most VCs won’t talk about. With his background as an attorney with Jason Lemkin, to present day…
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Career Growth & Advice, Early, Leadership, Other, SaaStr Events, VideosAn Interview with One of Salesforce’s Founding Board Members (Video + Transcript)
Mallun Yen, COO at SaaStr interviews Magdalena Yesil, one of the pioneers in the SaaS industry. She’s the first investor and founding board member of Salesforce, author of Power Up,…
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Career Growth & Advice, Compensation, Early, Engineering, Growth, Hiring, Leadership, SaaStr Events, Scale, VideosAttracting and Retaining the Best Engineers as You Scale with Box and Plato (Video + Transcript)
This session at SaaStr Annual 2018 featured Quang Hoang, CEO of Plato HQ and Jeffrey Queisser CoFounder and SVP, Engineering of BOX. They talk about the pyramid you need to…
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Career Growth & Advice, Early, Leadership, Marketing, Marketing Strategy, Other, SaaStr Events, VideosVisual Stories that Sell With Pixar and Prezi (Video + Transcript)
Well-known storytellers, Jason Katz – Chief Storyteller @ Pixar, and Peter Arvai – Co-Founder & CEO @ Prezi, held a powerful session on all things storytelling at SaaStr Annual 2018….
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Blog Posts, Customer Success, Early, Featured Videos, Growth, Leadership, Product, SaaS Product Pricing, SaaStr Events, Scale, VideosOlivier Pomel, CEO of Datadog: How to Build and Sell a Product that Customers Love (Video + Transcript)
Co-Founder at Plato, Jean-Baptiste Coger (JB), held a session with CEO at Datadog, Olivier Pomel, at SaaStr Europa. Pomel focuses his talk on making your SaaS startup customer-centric. He talks…
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Blog Posts, Customer Success, Customer Success, Growth, Hiring, Product, SaaStr Events, Scale, VideosBest Practices in Customer Success in 2018: Maximizing Revenue, NPS and Happiness (Video + Transcript)
This session with leaders in the customer success space discusses best practices for your customer success teams in 2018. They talk about when to hire your VP of Customer Success,…
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Early, Growth, Marketing Strategy, Product, SaaStr Events, VideosThe Road to Building a 100 Year Company (Video + Transcript)
General Partner at Kleiner, Perkins, Caufield and Byers, Mamoon Hamid, and CEO at Netskope, Sanjay Beri, talk about building your company for 100+ years. Sanjay discusses scaling your culture throughout…
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Blog Posts, Company Culture, Early, Growth, Hiring, Human Resources, International Expansion, Leadership, Product, SaaStr Events, Scale, VideosBuild A Culture That Scales: Lessons from Algolia, Glassdoor’s Highest Rated SaaS Company
This fireside chat with, Nicolas Dessaigne, CEO @ Algolia and Edith Harbaugh, Co-Founder & CEO @ Launch Darkly, discusses building a culture that scales. In the early days, Nicolas mentions…
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Early, Growth, Marketing Strategy, Product, SaaStr Events, VideosHow to Outmaneuver the Giants in a Mature Market with The Hustle and Highfive (Video + Transcript)
At SaaStr Annual 2018 a few months ago, Sam Parr, Co-Founder and CEO of The Hustle, interviews Shan Sinha, Founder and CEO of Highfive. They talk about Shan’s history in…
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Blog Posts, Growth, Metrics, Product, SaaStr Events, Scale, VideosSaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe (Video + Transcript)
Didn’t get the chance to fly out to Paris for SaaStr Europa earlier this year? Check out this session with Guillaume Princen, Head of France and Southern Europe @ Stripe,…
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Career Growth & Advice, Marketing, Marketing Strategy, SaaStr Events, Scale, VideosInsider’s Guide To Building Great Product w/Merci Grace, Slack’s First Head of Product (Video + Transcript)
We recently had the honor of hosting Merci Grace, Slack’s very first head of product, at the SaaStr Co-Selling Space for a deep dive session with SaaStr COO Mallun Yen…
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Popular Q&A
What is the best piece of advice on closing deals for a new, inexperienced salesman?
Add value. Most new salespeople focus a lot on the transaction. What’s your budget? Do you need a discount? How big a discount? Can I give you a bigger discount? What questions do you have? If I give you an even bigger discount, can you sign right now? Your discount...
What is the difference between running a 10 person startup and a 100 person startup?
The biggest structural difference is you have to hire all the VPs by employee 50–100. You won’t be able to scale this far without a full management team — VPs of Sales, Marketing, Product, Engineering, Customer Success at least. But the toughest personal challenge for...
What were aspects of your startup that were easier than you anticipated?
The part I didn’t originally get was how relatively easy is it to grow exising accounts and account size if your customers are happy. We segmented customer retention by Small, Medium and Large accounts after about 24 months and saw a pattern that I now know is fairly...
What should B2B SaaS companies do to ensure the success of their customers and reduce churn?
I know this sounds overly simple, but the answer is: Measure it. Set goals to improve it. Pay people to improve it. Too many start-ups don’t even know their CSAT and NPS. Too many start-ups don’t even visit their customers in person. Too many start-ups don’t know why...
What are some rookie mistakes founders make during VC meetings?
A few that are easy to fix: Not standing (when you present to > 2–3 folks). When you stand, you present better. Period. Standing turns you into the center of the audience, into the owner, the presenter. Sitting is great for a small convo, but sucks all the energy out...
How should I design sales reps compensation plans at $10k MRR?
Figuring out your very first sales comp plan when you don’t have a repeatable process or much revenue is confusing. I was exactly in the place you were (first rep at $10k MRR) and everyone faces some similar challenges: There’s no way this early you can expect a rep...
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