How to Sell a Second Product

How to Sell a Second Product

Biggest challenge with rolling out a second product: Sales will sell whatever is easiest to sell A second product needs a second sales team maybe even from Day 01 — Jason ✨Be Kind✨ Lemkin  🇮🇱 (@jasonlk) January 30, 2024 So we’ve had a ton of great...
The Intersection of AI and Security: What’s New at Secureframe with CEO Shrav Mehta

The Intersection of AI and Security: What’s New at Secureframe with CEO Shrav Mehta

In the latest installment of our What’s New At series, Jason Lemkin, SaaStr CEO and Founder sits down with Shrav Mehta, CEO of Secureframe to chat about the intersection of AI and security and the increasing importance of compliance in B2B SaaS companies.

In this episode, they’ll discuss:

* When and why you need SOC-2 and ISO ISO 27001 compliance as a SaaS company
* The Intersection of AI and Security
* Compliance in Year Two and Beyond in SaaS
* Differences in Servicing SMBs and Enterprises
* Re-bundling of Software Services

5 Lessons from Scaling Six SaaS Products to $100M+ with Samsara’s Chief Strategy Officer

5 Lessons from Scaling Six SaaS Products to $100M+ with Samsara’s Chief Strategy Officer

At the SaaStr Annual, Kiren Sekar, Samsara’s Chief Strategy Officer and founding chief Product Officer shared five lessons he learned along the way from scaling six products to $100M+. The six products/companies Kiren helped scale to $100M that he’ll reference in this playbook include: Bill, Cloudflare, Crowdstrike, Samsara, Snowflake, and Zscaler. 

What’s New at Box and the Future of AI and SaaS in 2024 with Box CEO and Co-Founder Aaron Levie

What’s New at Box and the Future of AI and SaaS in 2024 with Box CEO and Co-Founder Aaron Levie

In our ‘What’s New’ series, SaaStr CEO and Founder Jason Lemkin sits down with the top CEOs from leading SaaS companies to discuss What’s New and what’s top of mind. In this episode, Jason sits down with Aaron Levie, CEO and Co-Founder of Box, and also a SaaStr-fan fave from speaking at various SaaStr events in-person and digitally. Together they discuss: How to go long as a CEO and Founder in SaaS, Overhauling operating margins at Box to a top-tier 25%, Macro issues on the horizon for 2024, Incorporating AI and LLMs into the product and What’s new at Box.

CRO Confidential: The Proven Customer Acquisition Strategies Behind Toast’s Explosive Growth with Founders Fund Partner Sam Blond and CRO of Toast Jonathan Vassil

CRO Confidential: The Proven Customer Acquisition Strategies Behind Toast’s Explosive Growth with Founders Fund Partner Sam Blond and CRO of Toast Jonathan Vassil

In this new episode of CRO Confidential, we take a look at the proven customer acquisition strategies behind Toast’s explosive growth to over $1.1B ARR. Hosted by Founders Fund Partner Sam Blond, this episode features CRO of Toast Jonathan Vassil, who walks us through Toast’s go-to-market and customer acquisition strategies.

Pin It on Pinterest