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Blog Posts, Hiring, Leadership, Marketing, Metrics, Product, SaaS Product Pricing, Videos
The Secrets to Aligning GTM Teams & Finance to Scale by 10X with Subskribe Founder Prakash Raina and Okta VP Finance Leslie Hui (Video)
What is the secret to aligning go-to-market teams and finance teams? These two departments are a SaaS company’s most important; without their alignment, there is no growth or scale. Prakash…
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Blog Posts, Growth
A Few Thoughts on How to Handle a Tough Board Meeting
So it’s the season where there are … some tough board meetings. Plans are missed, which is tough enough. Worse, cash sometimes gets tight. Look, this stuff is stressful. Very…
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Blog Posts
Maybe a Little Less Twitter and LinkedIn, And a Little More SEO and List Building
So I don’t really know as much about digital marketing as I should, and as you might think, but every time I look at our Google Analytics, I learn a…
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Blog Posts, Marketing, Marketing, Q&A, Scale
Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well?
Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well? The #1 flag your marketing efforts aren’t working is that you are spending too much —…
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Blog Posts
Top SaaStr Content for the Week: Algolia’s CEO and CRO, Mailchimp’s Co-Founder, Divvy’s CRO and lots more!
The top SaaStr content you might have missed for the week of November 27th, 2022.
Blog Posts, Early, Marketing, Q&A
Dear SaaStr: How Do I Develop Inbound Leads in a New Category?
Q: What’s the best way to develop inbound leads when creating a new market/product category? The answer is you do All of It. Just more of it. Category creation is…
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Blog Posts, SaaStr Events
Join us at the SaaStr Holiday Party 2022 – Friday December 2nd in Downtown Palo Alto
‘Tis the season! And we’re getting into the Holiday Cheer with the SaaStr Holiday Party 2022!
Blog Posts, Early
My Favorite Apps of 2022 (As an SMB): Gusto and Bill
So this is just a personal post, not as an investor or blogger or community runner, but as an SMB owner. Running “SaaStr Inc.” as an SMB. My 2 Favorite…
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Blog Posts, Fundraising, Q&A
Dear SaaStr: Is It More Stressful to Run a Venture-Backed Startup?
Q: How stressful is it to run a venture-backed startup? Being a CEO, in general, is pretty stressful. 🙂 Being venture-backed is really only more stressful than any other company…
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Blog Posts
70% of You Are Still Hiring. And 28% Are Hiring Like Gangbusters.
So with so much change and tumult, how can we get a handle on how SaaS startups are really doing? Hiring is a great proxy. It cuts through the baloney,…
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Blog Posts, Customer Success, Marketing, Podcasts, Product, Sales, Videos
How to Scale a Platform and Ecosystem to $10B with Atlassian CRO Cameron Deatsch (Pod 611 + Video)
Scale-ups are exciting. They demonstrate spectacular growth and expansion while revolutionizing and disrupting industries with new business models. Scaling to satisfy customers’ demands depends on innovation and foresight combined with…
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Blog Posts, Growth, Metrics
Customers Are Asking for Longer Payment Terms. Should You Push Back?
So one thing that’s back now is customers asking for longer payment terms. Not all of them, and not in every industry. And if your customers pay on credit card,…
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Blog Posts
Thanks to Cledara, FIS, Insight Assurance, Paragon, and Zeni for Sponsoring SaaStr Annual 2023!
Join us for SaaStr Annual in the SF Bay area Sept 6-8, 2023!
Blog Posts, Early, Exit, Q&A
Dear SaaStr: How Many Deals a Year Do VCs at Bigger VC Funds Do a Year?
Dear SaaStr: How Many Deals a Year Do VCs at Bigger VC Funds Do a Year? Not as many as you’d think. This is a really important question because it…
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Blog Posts, SaaStr Events
SaaStr Will be BIG in 2023 with SaaStr APAC, SaaStr London, and SaaStr Annual ‘23!
Next year will be by far our biggest and best ever for IRL SaaStr events. Early Bird tickets for all of them are on sale now at incredibly cheap prices…
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Popular Q&A
The 3 Types of Day 1 Pricing: Low End of Normal. Identical. And Anchor High.
Q: As an entrepreneur starting out, is it better to overprice your product or underprice it? I remember years ago I was at an event with the CEO of a SaaS leader. And I asked him how he came up with their freemium pricing model. A data science team? A/B Testing? "No....
7+ Tips On How To Build Your First Sales Team
Q: How do you structure a sales team when you’ve got zero experience doing sales? Well, first go get some experience with sales. 🙂 At least, close the first 10 customers yourself. If you don’t, you’ll never have any idea how to do it. And the odds your first rep...
Why SMB Reps Struggle in the Enterprise. And Vice-Versa.
Q: How is low/mid-ticket sales different from enterprise sales? They are very, very different. If I had to boil down how to filter potential sales professionals based on just 1 controlling criterion, it would be deal size. Enterprise sales: Reps often hunt many of...
The Top 50 SaaStr Answers on Quora in 2020
It's been a fun experience being on Quora for ... a decade 🙂 We've crossed 60,000,000 views of our answers there, so let's take a look at the Top 50 most viewed SaaStr Answers on Quora in 2020: Why do many startup owners sell...
7+ Tips On How To Build Your First Sales Team
Q: How do you structure a sales team when you’ve got zero experience doing sales? Well, first go get some experience with sales. 🙂 At least, close the first 10 customers yourself. If you don’t, you’ll never have any idea how to do it. And the odds your first rep...
Can an Entrepreneur Back Out of a Signed Term Sheet Without Damaging Their Reputation?
Can an entrepreneur back out of a signed term sheet without damaging his/her reputation? I’m going to say Yes, probably. There is a lot of drama around broken term sheets. Mostly around VCs backing out, not founders. But here’s the thing — term sheet are term sheets....
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