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Blog Posts, Featured Videos, Marketing, Marketing, Videos
Secrets to Building Your Marketing Engine To Drive Scale with Airtable CMO Archana Agrawal (Pod 559 + Video)
Airtable’s CMO Archana Agrawal shares how customer centricity, operational rigor, and data-driven strategies drove Airtable to scale and serve over 300,000 organizations, including 80% of the Fortune 100.
Blog Posts
Gartner: Public Cloud Spending to Rise 20% Next Year to $500 Billion, SaaS to $200 Billion
Gartner, spending on SaaS: 2020: $120B2021: $152B2022: $177B2023: $208B Worry less about a few tweets, more about the opportunity ahead, and here right now Go sell something pic.twitter.com/TLzgbuQLnW — Jason…
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Blog Posts, Early, Sales
Dear SaaStr: How Big a Discount Should I Give For Multi-Year Deals?
Q: What are the typical discounts SaaS companies offer for a multi-year contract paid upfront for a 2, 3 & 5 year contract? You need to back into what you…
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Blog Posts
The Top 20+ SaaStr Surveys On Freemium, Discounts, Paid Pilots, Raising Prices, And Much More
So for a while now we’ve been running polls on LinkedIn. They aren’t scientific, but they do poll out 25,000+ LinkedIn followers, who consist mainly of SaaS executives. So there’s…
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Blog Posts
Uncharted and Electric: ProfitWell’s Founders Share Their Non‑Obvious Lessons on Bootstrapping And Why They Decided to Sell to Paddle for $200M
SaaStr’s Poya Osgouei has a great Uncharted podcast that does a deeper dive with many SaaS execs. Up this week is are Patrick Campbell & Peter Zotto and they and Poya discuss why they…
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Blog Posts, Growth, Hiring
Sometimes, A Small “Layoff” Is a Good Idea
This may sound harsh, But any "layoff" of a single digit % of employees is usually just a reshuffling The bottom 5%-7% are moved out, to replace them with better…
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Blog Posts, Company Culture, Early, Featured Podcasts, Featured Videos, Leadership, Podcasts, Videos
Building a Values Playbook that Led to a $1.3B Exit with Emery Wells, Co-Founder & CEO @ Frame.io & VP, Digital Products, Adobe (Pod 558 + Video)
Emery Wells, co-founder of Frame.io, discusses how to set results-driven company values and why it’s essential to embed those values into every part of the employee lifecycle.
Blog Posts, Fundraising, SaaStr Events
100+ VC Funds and 200+ VCs Are Coming to SaaStr Europa 2022 to Meet You!!
Top Tier VCs Are Ready to Meet You. Get your first (or next) round of funding at SaaStr Europa 2022 with our returning Meet a VC program.
Blog Posts, Featured Videos, Fundraising, Marketing, Marketing, Videos
How to Crush Your Enemies with Expensify’s CEO: David Barrett (Video)
How do you make your fledgling business seen and heard in a competitive business marketplace? Despite their primarily sloppy execution, some of the world’s largest and most admired businesses share…
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5 Interesting Things, Blog Posts, Scale
5 Interesting Learnings from Momentive at $500,000,000 ARR
So we first checked in with Momentive (then SurveyMonkey) as they went to IPO, after being founded in 1999 (!). Fast forward to today, they are now crossing $500,000,000 in…
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Blog Posts
The First 2000 Attendees for SaaStr Europa are Coming From 70+ Countries!
So we’re getting so close to 2022 SaaStr Europa on June 7-8 in Sunny Barcelona! We’re excited to see so many of you there! Earlier this week we crossed 2,000…
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Blog Posts, Hiring
We All Made Some Bad Hires During The ‘20-‘21 Boom
The truth is, it’s not just VCs that lowered their standards in the boom of ‘20-‘21 So did startups Many mediocre hires were made to fill slots, reference checks not…
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Blog Posts
Reminder: All SaaStr Europa Attendees Must Still Be Boosted or Have A Recovery Certificate
Just a note to the 2,500+ coming to SaaStr Europa on June 7-8 in Barcelona: our health & safety rules have not changed — even with the new, more permissive…
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Blog Posts, Growth
10 Simple Ideas to Help Manage the Burn
So, for many of us in SaaS, these are still the best of times. The Cloud is bigger than ever, CIOs are buying more than ever, and SaaS is still…
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Blog Posts
Bessemer: $1 Trillion in Cloud Market Cap Lost Year-to-Date
There are many ways to slice-and-dice public market data, but the headline one Bessemer called out is the most visceral I’ve seen: Public SaaS and Cloud companies lost $1 Trillion…
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Popular Q&A
The 3 Types of Day 1 Pricing: Low End of Normal. Identical. And Anchor High.
Q: As an entrepreneur starting out, is it better to overprice your product or underprice it? I remember years ago I was at an event with the CEO of a SaaS leader. And I asked him how he came up with their freemium pricing model. A data science team? A/B Testing? "No....
7+ Tips On How To Build Your First Sales Team
Q: How do you structure a sales team when you’ve got zero experience doing sales? Well, first go get some experience with sales. 🙂 At least, close the first 10 customers yourself. If you don’t, you’ll never have any idea how to do it. And the odds your first rep...
Why SMB Reps Struggle in the Enterprise. And Vice-Versa.
Q: How is low/mid-ticket sales different from enterprise sales? They are very, very different. If I had to boil down how to filter potential sales professionals based on just 1 controlling criterion, it would be deal size. Enterprise sales: Reps often hunt many of...
The Top 50 SaaStr Answers on Quora in 2020
It's been a fun experience being on Quora for ... a decade 🙂 We've crossed 60,000,000 views of our answers there, so let's take a look at the Top 50 most viewed SaaStr Answers on Quora in 2020: Why do many startup owners sell...
7+ Tips On How To Build Your First Sales Team
Q: How do you structure a sales team when you’ve got zero experience doing sales? Well, first go get some experience with sales. 🙂 At least, close the first 10 customers yourself. If you don’t, you’ll never have any idea how to do it. And the odds your first rep...
Can an Entrepreneur Back Out of a Signed Term Sheet Without Damaging Their Reputation?
Can an entrepreneur back out of a signed term sheet without damaging his/her reputation? I’m going to say Yes, probably. There is a lot of drama around broken term sheets. Mostly around VCs backing out, not founders. But here’s the thing — term sheet are term sheets....
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