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Blog Posts, Growth, MarketingExhibiting at Events is Expensive. Very Expensive. Here are 9 Reasons You Should Still Do the Top Ones.
It took me a while to understand the power of events and field marketing. One thing is clear — events are expensive. Putting on your own event is expensive —…
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Blog Posts, Early, MetricsYou Should Be Collecting At Least 100% Of Your MRR Each Month in Cash. Ideally, 110%+.
Cash collections is a topic we haven’t discussed much on SaaStr, but boy it can be important all the way until you have a CFO. And often after. What’s the…
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Sponsored PostsFour key relationships that define the journey from startup to billion-dollar business
By Neha Mirchandani, RingCentral VP of Corporate Marketing At SaaStr Annual this year, Vlad Shmunis, RingCentral founder and CEO, participated in a fireside chat with Fortune Magazine’s Jonathan Vanian. The…
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Early, Podcasts, SaaS Product Pricing, SalesSaaStr Podcast #211: The Ultimate Guide To SaaS Pricing From Investors @ Benchmark, Matrix, Upfront Ventures & Operators @ Figma, Snyk and Kustomer
Welcome to Episode 211! In Today’s Episode: * David Skok, General Partner @ Matrix Partners: Why does David believe that all good products have at least one variable pricing axis?…
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Q&AAs the CEO of a startup, what should I tell my employees who keep asking for raises after they realized we just raised a new round of funding?
Two meta-thoughts: First, you have to decide if you are going to “hold the line on burn” after a fundraising. If you plan to — tell everyone. They will get…
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Q&AWhat are some of the best founder exits from a start-up?
Probably deals where the founders made > $1b each. The data here isn’t my strength, but let’s make a partial list for U.S. start-ups pre-IPO: WhatsApp Founders, $5.5b (+-) each…
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Sponsored PostsThree Secrets to a Successful Acquisition
By Dialpad CEO, Craig Walker, Dialpad Founder, and CEO An acquisition can make or break your startup. At worst, a disastrous deal leads to wasted wasted time and money, a…
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Q&AShould all CEOs be required to have annual leadership training?
Required is a strong word … but the answer is Yes. Everyone can benefit from leadership training. Especially, the folks so senior that traditional training doesn’t cover them. Who trains…
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Q&AWill individual employees ever be able to sign up for SaaStr Pro for personal Learning & Development? Has there been any sort of traction for this idea? (i.e. Treehouse)
Probably not for a little while. We tried this in the beginning, but there just was too much “sales” friction for an individual vs. a team. We want to get…
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Why did Slack file for a direct listing rather than an IPO?
Because you save a lot. You save a lot on dilution, and a bit (but not THAT much) on fees. When you IPO, you generally sell 15%-20%+ of the company,…
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Q&AWhat #1 factor can sales teams implement to improve overall sales performance?
Training. Training the single most important factor you can do to increase sales team performance: Onboarding properly. Initial co-calling and co-selling. Building collateral the team can use. Creating scripts for…
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Blog Posts, SaaStr EventsStill Buzzing from Annual? Come Join Us at SaaStr Europa in Paris June 12-13 for As Low at $199!
Still processing all the learnings from 2019 SaaStr Annual? I know I still am. We’ll write more soon. But one thing was clear — the 2019 Annual was both the…
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Compensation, Hiring, Leadership, Podcasts, SalesSaaStr Podcast #210: Bridget Gleason, VP of Sales @ Logz.io On Why The Best Sales Reps Are Not Outgoing and Extroverted
Welcome to Episode 210! Bridget Gleason is VP of Sales @ Logz.io, the startup that uses predictive analytics and machine learning to provide monitoring, troubleshooting and security. To date, Logz have raised over…
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Blog Posts, SaaStr Events10 Tips for Solo Attendees at SaaStr Annual
Ok we are ALMOST there! Kick off to Annual is SO close! I don’t know about you, but I do get a bit anxious attending larger events solo. To me,…
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The Top 100+ SaaStr Posts to Help You Scale
"SaaStr is the largest community of people who like enterprise software on the planet. It’s a great community of people trying to build companies and learn from one another. It’s pretty amazing to see."
Aaron Levie, CEO and Co-Founder of Box
"SaaStr is the undisputed thought leader in how to build SaaS businesses. Jason is legendary."
Lew Cirne, CEO of NewRelic
"SaaStr has pulled the entire SaaS community together in a powerful way."
Scott Dorsey, CEO of ExactTarget
"SaaStr is my peeps."
Dharmesh Shah, CTO of Hubspot
"SaaStr is definitely the largest collection of people who like enterprise software — on the planet."
Aaron Levie, CEO and Co-Founder of Box
"SaaStr’s all about helping the younger founders be successful."
Phil Fernandez, CEO & Co-Founder of Marketo
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If we have two overlapping products is it better to have one sales team or two teams?
It’s almost always better to have different sales teams handling different products Why? If for no other reason — Incentive Alignment. Sales reps work on commission, and they are driven almost entirely by what they get the most commission for. When they sell 2...
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