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Blog Posts, Growth
Why Now Is the Biggest Change in SaaS Sales in 15+ Years
2021 will be the year SaaS sales evolves the most since the Appexchange ecosystem started to take off ~15 years ago, which spawned the entire notion of a true sales…
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Blog Posts
The Top 10 SaaStr Videos of the Week: Twilio, Wrike, Checkout.com, G2, Hubspot, Intercom and More
Want to catch up on the top SaaStr sessions? Here are the most popular videos of the week: #1. “How To Collaborate, Manage & Work With Developers With Jeff Lawson,…
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5 Interesting Things, Blog Posts, Scale
5 Interesting Learnings from Cloudflare at $500,000,000 in ARR
Cloudflare is one of those iconic Cloud companies most of us use, and know about as a product and vendor … but perhaps we don’t think as much about as…
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Blog Posts, Hiring, Human Resources
Don’t Make Anyone “Head of Sales/Marketing/Engineering/Whatever” in SaaS. At Least, Not For Too Long.
A little while back, I gave a great SaaS Founder CEO a Gift. A real gift. This founder CEO was at about $1m in ARR, doing well, but with only…
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Blog Posts, Early, Q&A, Sales, Sales
6 Types of Bad Behavior Sales Reps Bring Out When They Are Struggling to Hit the Plan
Q: Your sales manager is under great pressure to increase sales. At a recent meeting of the entire sales staff, this person said, “We have to hit our numbers no…
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Blog Posts, Hiring, Marketing
Everything is Sort of the Same at a Given ACV (Annual Contract Value)
As you try to hire up for your SaaS company, you’re going to be faced with a lot of choices and trade-offs. No hire is the perfect package. Do you…
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Blog Posts, Customer Success, Featured Videos, Growth, Product, Scale, Videos
Mastering the Art and Science of Product-Led Growth With Gainsight
Mickey Alon, the creator of Gainsight PX, and Ciara Peter, VP Product at Gainsight, cover the principles of a product-led growth strategy.
5 Interesting Things, Blog Posts, Scale
5 Interesting Learnings from Twilio at $2 Billion in ARR
We checked in on Twilio at $1B in ARR, but it’s interesting to check in again at $2B+ in ARR as the engine just hasn’t stopped worth. Twilio is still…
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Blog Posts, Career Growth & Advice, Customer Success, Early, Leadership, Sponsored Posts
From Taxjar: Three Things SaaS Founders Learn the Hard Way
Mark Faggiano, CEO and Founder of Taxjar, shares 3 things he learned the hard way and how other SaaS founders can avoid making the same mistakes.
Blog Posts, Hiring, Sales
Why It May Take You 12-18 Months to Hire a Great VP, Sales — Period. And What to Do About It.
We’ve talked a lot about hiring a VP, Sales. It’s just such a critical accelerate-or-decelerate decision for a post-Initial Traction SaaS company. We’ve talked about the 48 Different Types of…
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5 Interesting Things, Blog Posts, Growth
5 Interesting Learnings from Datadog at $700,000,000+ ARR
$30B+ Datadog became the great darling of developers and devops years ago, and never stopped pushing on the accelerator. It’s expanded its product portfolio with Logs, APM, and more to…
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Blog Posts, Marketing, Metrics
Why Lead Velocity Rate (LVR) Is The Most Important Metric in SaaS
One thing that is great in SaaS, from a 20,000 foot perspective at least, is You Can See The Future. It’s the benefit of a recurring revenue stream in a…
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Blog Posts, Metrics
What Top Metrics do VC Funds Track After They Invest?
Q: What are the top portfolio company metrics that VCs track post-investment? In practice, there are just a few: ARR. Where is the company in terms of revenue. Growth Rate….
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Blog Posts, SaaStr Events, SaaStr News
Hear from Snowflake, Shopify, ActiveCampaign and More on Jan 27th at SaaStr U Spring Semester (it’s free!)
Start the year off right with our free, B2B/ SaaS event on Jan 27th. Presenting companies include Snowflake, Salesloft, Shopify, and more.
Blog Posts, Early, Marketing, Metrics
Knowing — and Sharing — Your Zero Cash Date
One of the most important operating metrics in your SaaS start-up, if you aren’t predictably cash-flow positive, is your Zero Cash Date (“ZCD”). You hear a lot about SaaS metrics,…
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Best Of
The Top 100+ SaaStr Posts to Help You Scale
"SaaStr is the largest community of people who like enterprise software on the planet. It’s a great community of people trying to build companies and learn from one another. It’s pretty amazing to see."
Aaron Levie, CEO and Co-Founder of Box
"SaaStr is the undisputed thought leader in how to build SaaS businesses. Jason is legendary."
Lew Cirne, CEO of NewRelic
"SaaStr has pulled the entire SaaS community together in a powerful way."
Scott Dorsey, CEO of ExactTarget
"SaaStr is my peeps."
Dharmesh Shah, CTO of Hubspot
"SaaStr is definitely the largest collection of people who like enterprise software — on the planet."
Aaron Levie, CEO and Co-Founder of Box
"SaaStr’s all about helping the younger founders be successful."
Phil Fernandez, CEO & Co-Founder of Marketo
Popular Videos
Popular Posts
Popular Q&A
The Top 50 SaaStr Answers on Quora in 2020
It's been a fun experience being on Quora for ... a decade 🙂 We've crossed 60,000,000 views of our answers there, so let's take a look at the Top 50 most viewed SaaStr Answers on Quora in 2020: Why do many startup owners sell...
The 3 Types of Day 1 Pricing: Low End of Normal. Identical. And Anchor High.
Q:Â As an entrepreneur starting out, is it better to overprice your product or underprice it? For most of us, as we build up our confidence, the best initial pricing strategy to start is the Low End of Normal. Why? It creates the least friction. And you want the least...
7+ Tips On How To Build Your First Sales Team
Q: How do you structure a sales team when you’ve got zero experience doing sales? Well, first go get some experience with sales. 🙂 At least, close the first 10 customers yourself. If you don’t, you’ll never have any idea how to do it. And the odds your first rep...
Can an Entrepreneur Back Out of a Signed Term Sheet Without Damaging Their Reputation?
Can an entrepreneur back out of a signed term sheet without damaging his/her reputation? I’m going to say Yes, probably. There is a lot of drama around broken term sheets. Mostly around VCs backing out, not founders. But here’s the thing — term sheet are term sheets....
The Playbook to Scaling Your Team in Hypergrowth with Flexport CRO Ben Braverman (Video + Transcript)
Ben Braverman explains how Flexport entered a competitive market with a unique model and continues to grow. Hiring senior leaders can set companies up to fail and see how sticking with a current, successful model can be the key to hypergrowth. Rely on your success,...
Defining Your Customer Journey From Prospect to Champion with Sage People SVP Kathy Lord (Video + Transcript)
Creating champions requires detailed focus on the journey. Kathy Lord, SVP of Sage People explains how asking hard questions, embracing feedback and making personal connections with your customers can move the sales journey from prospect to champion. Want to see more...
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