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The World’s Largest Community for B2B Software

Share. Scale. Learn.

2020 Annual Is Almost Here!!

SaaStr Annual 2020!

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Two approaches to marketing messaging at odds

By Shane Murphy-Reuter, Intercom SVP of Marketing Most marketers I know struggle over the same competing messaging challenges: to what degree should we focus our messaging on the function of what our product can do, versus the emotion of how it makes me feel when I...

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10 Tips for Solo Attendees at SaaStr Annual

Ok we are ALMOST there!  Kick off to 2020 Annual is SO close! I don't know about you, but I do get a bit anxious attending larger events solo.  To me, they are like going out to a formal restaurant.  I don't mind going to Chipotle solo, but a fancy restaurant?  Not...

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A Top Customer Success Hack: Driving Up Activation Rates, ASAP

Q: What are the most effective ways of increasing SaaS activation rates? In the early and middle days in customer success, we tend to talk about several core goals and KPIs: Driving up NPS.  This always works.  More here. Logo retention.  Important.  Drive it up. Net...

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The Top 100+ SaaStr Posts to Help You Scale

"SaaStr is the largest community of people who like enterprise software on the planet. It’s a great community of people trying to build companies and learn from one another. It’s pretty amazing to see."

Aaron LevieCEO and Co-Founder of Box

"SaaStr is the undisputed thought leader in how to build SaaS businesses. Jason is legendary."

Lew CirneCEO of NewRelic

"SaaStr has pulled the entire SaaS community together in a powerful way."

Scott DorseyCEO of ExactTarget

"SaaStr is my peeps."

Dharmesh ShahCTO of Hubspot

"SaaStr is definitely the largest collection of people who like enterprise software — on the planet."

Aaron LevieCEO and Co-Founder of Box

"SaaStr’s all about helping the younger founders be successful."

Phil FernandezCEO & Co-Founder of Marketo

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