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The Latest SaaStr AI Agent Playbook for GTM Is Out: Everything We’ve Learned Running SaaStr on 3 Humans and 21+ AI Agents, In One Handy Guide
Oct 12, 2026
We just shipped the biggest update yet to our AI Agent Playbook for GTM. It is the October 2026 edition: 53 pages, 27 parts, every number, every mistake, and every framework from running SaaStr on 3 humans and 21+ AI agents in production. If you only know the June...
Our AI Agent Picked Render Over Railway and Vercel. I’d Barely Heard of It. That’s How You Get Leads in The Agent Age.
Oct 12, 2026
I asked our agent for SaaStr AI Connect a simple question this week: if we wanted to move hosting, where should we go? It came back with a full evaluation and one line at the top: "For hosting the app, I'd pick Render." In the comparison table, next to Render, it...
Dear SaaStr: What’s #1 On The Path to Becoming a Great VP of Sales?
Oct 12, 2026
Dear SaaStr: What's #1 on the path to becoming a great VP of Sales? Each story is different, but there is one clear penultimate step: recruiting and managing a small sales team yourself. From scratch. What 95 times out of 100 is a recipe for failure is jumping...
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Blog Posts
The Latest SaaStr AI Agent Playbook for GTM Is Out: Everything We’ve Learned Running SaaStr on 3 Humans and 21+ AI Agents, In One Handy Guide
By Jason Lemkin | October 12, 2026
We just shipped the biggest update yet to our AI Agent Playbook for GTM. It is the October 2026 edition: 53 pages, 27 parts, every number, every mistake, and every framework from running SaaStr on 3 humans and 21+ AI agents in production. If you only know the June version, this is a near-total refresh….
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Artificial Intelligence (AI), Blog Posts, SaaStr.Ai
Our AI Agent Picked Render Over Railway and Vercel. I’d Barely Heard of It. That’s How You Get Leads in The Agent Age.
By Jason Lemkin | October 12, 2026
I asked our agent for SaaStr AI Connect a simple question this week: if we wanted to move hosting, where should we go? It came back with a full evaluation and one line at the top: “For hosting the app, I’d pick Render.” In the comparison table, next to Render, it added “(my pick).” I…
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Blog Posts, Career Growth & Advice, Hiring, Q&A, Sales
Dear SaaStr: What’s #1 On The Path to Becoming a Great VP of Sales?
By Jason Lemkin | October 12, 2026
Dear SaaStr: What’s #1 on the path to becoming a great VP of Sales? Each story is different, but there is one clear penultimate step: recruiting and managing a small sales team yourself. From scratch. What 95 times out of 100 is a recipe for failure is jumping straight from successful individual rep to VP…
Continue Reading
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"SaaStr is the largest community of people who like enterprise software on the planet. It’s a great community of people trying to build companies and learn from one another. It’s pretty amazing to see."
Aaron Levie, CEO and Co-Founder of Box

"If you really want to be good at building up your company, read SaaStr."
Eric Yuan, CEO & Co-Founder of Zoom

"SaaStr is the undisputed thought leader in how to build SaaS businesses. Jason is legendary."
Lew Cirne, CEO of NewRelic

"SaaStr is the undisputed thought leader in how to build SaaS businesses. Jason is legendary."
Lew Cirne, CEO of NewRelic

"SaaStr has pulled the entire SaaS community together in a powerful way."
Scott Dorsey, CEO of ExactTarget

"SaaStr is definitely the largest collection of people who like enterprise software — on the planet."
Aaron Levie, CEO and Co-Founder of Box

"SaaStr’s all about helping the younger founders be successful."
Phil Fernandez, CEO & Co-Founder of Marketo

"SaaStr is my peeps."
Dharmesh Shah, CTO of Hubspot
Popular Q&A
Schmoozing Is Dead, Agents Are Hitting 120% of Humans, and Growth Is the Only Thing That Matters: 10 Things From the Closing Q&A at SaaStr AI Annual 2026
May 17, 2026
We just wrapped SaaStr AI Annual 2026, and the closing Q&A on Day 3 ended up being one of the most engaged of the whole gathering. No script, no prepared deck, just an hour-and-a-half of questions from the audience on the topics most on their mind....
Dear SaaStr: What Was the Toughest Rejection You Ever Had in Sales?
Oct 26, 2025
Dear SaaStr: What Was the Toughest Rejection You Ever Had in Sales? The hardest rejection I’ve had in sales was around renewals. Especially ones I thought we really had earned. But still lost. In particular, in the early days of EchoSign / Adobe Sign, we had a...
Dear SaaStr: What Is the Playbook for a Successful Customer Success Team?
May 10, 2025
Dear SaaStr: What Is the Playbook for a Successful Customer Success Team? A good playbook for customer success is all about driving retention, expansion, and customer happiness while making it scalable: Hire Truly Product-Savvy Customer Success Managers at First Focus...
AI at Scale: 8 Learnings from monday.com Co-Founder and Co-Ceo Eran Zinman
Feb 28, 2025
monday.com Co-CEO and Co-Founder Eran Zinman recently sat down with SaaStr CEO and Founder Jason Lemkin to share his insights on their journey, including how they’ve leveraged AI, maintained growth, and expanded into multiple product lines.
The 2025 SaaS Vibe Check: What Founders Need to Know Right Now with SaaStr CEO and Founder Jason Lemkin
Feb 19, 2025
SaaStr CEO and Founder Jason Lemkin did a vibe check into the state of SaaS, AI, venture funding, and the rollercoaster of building a business in 2025.
Dear SaaStr: Can an Entrepreneur Back Out of a Signed Term Sheet Without Damaging Their Reputation?
Dec 9, 2024
Dear SaaStr: Can an entrepreneur back out of a signed term sheet without damaging their reputation? In my experience — Yes, probably. As a founder, you can back out of a term sheet if something is off, or even if you just get another offer you prefer. There is a lot...


