Compensation, Customer Success, Early, Marketing, Metrics, Podcasts, SaaS Product Pricing, Sales, Sales Ep. 309: David Skok is a General Partner @ Matrix Partners, the firm with a portfolio including the likes of Hubspot, ZenDesk, Quora, CloudBees and…
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Blog Posts, Featured Q&A, Leadership, Marketing, SaaStr Events, VideosActiveCampaign CMO Maria Pergolino and Front CMO Anthony Kennada discuss the playbook to the 10 things a CEO should and should not expect from the CMO. Hear and learn from…
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Marketing, Marketing, Podcasts, Product, Sales Ep. 307: Jaleh Rezaei is the Founder & CEO @ Mutiny, the startup that allows you to personalize your website for each and every visitor. Jaleh…
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Fundraising, Marketing, Marketing, Metrics, Podcasts Ep 305: Karen Page is a General Partner @ B Capital Group with a portfolio including the likes of Bird, Branch, Icertis, Evidation Health and Ninja…
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Early, Hiring, Leadership, Marketing, Podcasts, Sales, Sales Ep. 297: Bob Moore is the Founder & CEO @ Crossbeam, the startup that helps companies find overlapping prospects and customers while keeping the rest of…
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Blog Posts, Growth, Hiring, Marketing, Metrics, Product, SaaStr Events, VideosThere is no shortage of options when it comes to building your marketing technology stack. But with the seemingly endless options, how do companies navigate what to handle in-house and…
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Early, Marketing, Marketing, Podcasts, Sales, Sales Ep. 290: Yousuf Khan is a serial CIO, start-up and VC advisor. Most recently Yousuf was the CIO & VP of Customer Success @…
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Blog Posts, Company Culture, Customer Success, Growth, International Expansion, Leadership, Marketing, Marketing, Metrics, SaaStr Events, VideosWePay CEO Bill Clerico and COO Tina Hsiao discuss how the company went from launch to acquisition. WePay is a payments company for platform businesses like marketplaces, crowdfunding sites &…
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Marketing, Marketing, Podcasts, Sales, Sales Ep. 288: Des Cahill is the Chief Marketing Officer for Oracle CX Cloud Suite, an integrated set of marketing, sales, commerce and service solutions that power…
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Blog Posts, Customer Success, Growth, Marketing, Marketing, Metrics, SaaStr Events, Sales, Sales, Scale, VideosJason Green, Emergence Capital Founder, and General Partner moderates a discussion with Janine Pelosi, Zoom Head of Marketing and Online Business and Tolithia Kornweibel, Gusto Head of Marketing. Want to…
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Career Growth & Advice, Compensation, Hiring, Marketing, Marketing, Podcasts, SaaS Product Pricing, Sales, Sales Ep. 286: Allie Janoch is the Founder & CEO @ Mapistry, the startup that makes environmental compliance simple. As for Allie, prior to founding Mapistry she…
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Blog Posts, Marketing, SalesProbably once a week I’ll meet with a founder of a great early-ish stage SaaS start-up. Great logo customers, great early traction, at least some capital in the bank, in…
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Blog Posts, Customer Success, Growth, MarketingProgress in SaaS is never as linear as it looks years down the road. Everyone has rough quarters (often at least 1 in 5). And we almost had a full…
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Blog Posts, Career Growth & Advice, Company Culture, Hiring, Leadership, Marketing, Marketing, Metrics, Product, SaaStr Events, VideosDavid Cummings is the co-founder of the Atlanta Tech Village, Pardot which sold to ExactTarget/Salesforce.com, Hannon Hill, Rigor, SalesLoft (raised over $75M in capital), Terminus (raised over $25M in capital),…
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Blog Posts, Career Growth & Advice, Leadership, Marketing, MarketingBy Anthony Kennada, Founding CMO at Gainsight If you talk to enough founders and marketers who have attempted to create a category, typically they’ll all say the same thing —…
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