Q: How can enterprise software (SaaS) pricing be optimally defined, taking into account that two of three versions of the software can be offered, e.g. ‘small’, ‘medium’, ‘large’? Let’s look…
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Blog Posts, Product, SaaS Product Pricing
With the rise of “Product Led Growth” as such a key concept in SaaS, it brings up an age-old question in business software: Should all pricing be transparent? Doesn’t that…
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Blog Posts, Growth, Q&A, SaaS Product Pricing, Sales, Sales
Dear SaaStr: What is a Good Refund Policy for a SaaS Product? SaaS startups, especially those that sign customers to annual customers, will have customers that want to cancel those…
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Blog Posts, Featured Podcasts, Featured Videos, Podcasts, SaaS Product Pricing, Videos
Pricing can kill your product, or make it soar. HackerOne CEO Marten Mickos discusses the key principles of pricing and app or online service, showing the pros and cons of your choices.
Blog Posts, Featured Podcasts, Featured Videos, Podcasts, SaaS Product Pricing, Tech News, Videos
The state of software buying has changed. SaaS spending dipped in the first half of 2020 but has since accelerated and increased as we reach the end of 2021. Amanda Malko, CMO at G2, shares a fascinating look at the data that reveals shifting patterns in the way consumers purchase software.
Blog Posts, SaaS Product Pricing
We’ve been running an A/B test at SaaStr for 5+ years now. As the SaaStr Annual comes up, we run 2 campaigns at the end of the month. One offers…
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Blog Posts, Early, Growth, Metrics, SaaS Product Pricing, Sales
We’ve talked quite a bit about the pros and many cons of raising prices on existing customers on SaaStr. Our general view, and experience, is that until you are fairly…
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Blog Posts, Customer Success, Early, SaaS Product Pricing, Sales
I remember the first time I tried to do the Old Price-Raise-Without-Notice tactic. We’d closed Qualcomm in Year 1 for the grand total of $10,000. Not all of Qualcomm, but…
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Blog Posts, Q&A, SaaS Product Pricing, Sales
Q: How do you re-negotiate an unlimited seat site license SaaS agreement as VP of Sales? Or even just a “bad” contract you gave to a very early customer that…
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Blog Posts, Early, Marketing, Q&A, SaaS Product Pricing, Sales
Q: Dear SaaStr: Should I Publish My Pricing? If you aren’t sure — then yes. Transparent pricing has many advantages: It makes the sales process simpler. It allows prospects and…
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Blog Posts, Customer Success, Engineering, Featured Videos, Hiring, Leadership, SaaS Product Pricing, SaaStr Events, Videos
We’re so excited to have Olivier Pomel, CEO and co-founder of Datadog, back at SaaStr Annual 2021 Sep 26-28 in the SF Bay Area!!  Datadog has rocketed to a $28B+ leader…
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Blog Posts, SaaS Product Pricing, Scale
So many curious things have happened as Cloud and SaaS companies have exploded to $2T+ in market cap. One of them is a challenge to the rule that at some…
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Blog Posts, Early, SaaS Product Pricing, Sales, Sales
#1. 121% NRR from 10+ seat customers, 107% overall, ~85% from smallest customers. A super-helpful breakdown. 65% of its revenue comes from 10+ seat deals and they have 121% NRR….
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Blog Posts, SaaS Product Pricing, Scale
A lot of us SaaS older timers don’t quite know what to make with a lot of B2B startups these days, let alone some public SaaS companies. So many startups…
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Blog Posts, Marketing, SaaS Product Pricing
A few years back, a very wise VC asked me what I thought about a small but scrappy competitor in the space of my last company, Adobe Sign / EchoSign….
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