Every year at SaaStr AI Annual, some of the best conversations I have are with Fellowship attendees. Not because they’re the most senior people in the room. But because they bring perspectives that the rest of us just don’t have enough of in B2B.

We started this program back in 2018, and since then, more than 5,000 revenue leaders from underrepresented backgrounds have attended SaaStr Annual through it. Complimentary. Full access. No strings attached.

This year we’re doing it again for SaaStr AI Annual 2026, May 12-14 in San Mateo. And we’ve sharpened the focus.

What’s the Revenue Leaders Fellowship?

It’s 250+ hand-selected Go-To-Market leaders from underrepresented backgrounds who get the full SaaStr Annual experience. That’s a $1,500+ ticket, all sessions, all networking, the Who Do You Want to Meet matching, CEO/VC matchmaking, plus a dedicated Fellowship meetup just for your cohort.

No catch. We just want the best GTM leaders in the room, period. And that means making sure the room actually looks like the world we sell to.

Who Should Apply?

If you’re:

  • Director-level or above in Sales, Marketing, Customer Success, or Revenue Ops
  • At a post-revenue B2B / AI company
  • and you come from an underrepresented background, this is for you.

That includes women, Black, Latino/a, Indigenous, and other underrepresented ethnicities, LGBTQIA+, US Veterans, and people with disabilities.

  • Up-and-comers in GTM at SaaS, AI, or B2B companies should apply too. We’re not just looking for VPs. We’re looking for the next generation of revenue leaders.

One important note: it’s one Fellowship spot per company, so we can spread the love across as many organizations as possible. If your whole team wants to come, reach out once you’re accepted and we can sort out a group discount for additional tickets.

The Fine Print (Please Actually Read This Part)

You have to be at a post-revenue B2B SaaS operating company. No VCs. No agencies. No service providers. Sorry, but the whole point is getting operators in the room.

You book your own travel and accommodations. We cover the ticket, you cover getting there.

You have to be 21+.

And here’s the one that matters most to me: only apply if you’re actually going to show up. In past years, no-shows took spots away from people who would have killed to be there. We read every single application. The humans on our team. Every one. So please don’t waste a spot.

If you don’t hear back within 30 business days, it means we couldn’t fit you this year. The math is brutal. Way more qualified applicants than spots. But we try.

Why Bother?

SaaStr AI Annual is the one event where 10,000+ B2B leaders are in one place for three days. The tactical sessions alone are worth it. But the real value is the hallway conversations, the intros, the “wait, you’re dealing with that too?” moments that turn into real relationships.

The Fellowship cohort adds a layer on top. You’re not just attending. You’re part of a crew. And that crew has gotten bigger every year because the people in it keep coming back and telling others to apply.

With 140%+ of prior year attendance tracking for this year’s event, and sponsors like Salesforce, Google Cloud, Replit, and Vercel on board, this is going to be the biggest SaaStr Annual yet. And the biggest Fellowship class, too.

Apply Now

The application is open at saastrannual.com/fellowship. It takes about five minutes. We ask for your basics, your LinkedIn, your company info, and a short answer on why you want to attend.

That’s it. No essays. No hoops.

If you know someone who should apply, send them this post. The best Fellowship classes come from word of mouth, not algorithms.

See you in May.

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