Gartner, spending on SaaS:
2020: $120B
2021: $152B
2022: $177B
2023: $208BWorry less about a few tweets, more about the opportunity ahead, and here right now
Go sell something pic.twitter.com/TLzgbuQLnW
— Jason ✨BeKind✨ Lemkin #ДобісаПутіна (@jasonlk) May 26, 2022
So Gartner slices and dices its data a number of ways, but I find it invaluable to track enterprise and CIO sentiment. They’re polling 100s of CIOs at a time and they truly have a pulse on budgets.
And what’s the latest, in these somewhat turbulent times?
The latest is good news.
They predict public Cloud spending to rise 20% next year to $500 Billion. And that’s the key driver of overall Cloud spend.
That’s a lot. It means another, additional $20+ Billion spent on SaaS apps next year alone.
Times are a bit turbulent. Some of your customers in B2C and that are startups may be under pressure and cutting back. But overall — things are still growing like crazy in SaaS and Cloud. These are still the best of times. Even if they don’t quite feel it totally at the moment.