2016-event-4-3It’s not often you get an opportunity to join 5,000 of your peers in SaaS in one location for a week.  Sure we gather at Dreamforce, wave as we run across Moscone to our next customer meeting or maybe catch up for 5 minutes at one of the 17 parties that night, but rarely do we get to have meaningful conversations with other founders and execs who are grinding it out everyday.

We’ve got a lofty goal here at SaaStr: to be the largest non-vendor confab in the world by uniting the global SaaS community both online and off. We want to help everyone do better, more quickly and with less stress. (Piece o’ cake, right?)

Now don’t get me wrong, there’s simply no place on earth better than Dreamforce for getting face time with your customers and prospects or reconnecting with folks from the small-world-that-is-SaaS.  But the SaaStr Annual is for you, the founders and execs, to take a step back and really think about your business, to learn from the very best, to connect with your future VP Sales, to have a beer with a potential investor, or just to share that knowing nod with someone who is pushing a different boulder up the same hill.

So come and make a week of it.

tweetsIn 2016, we’re taking the SaaStr Annual to the next level – 3x amazing speakers, 3x networking opportunities, 3x incredible content.  You’ll join 5,000 SaaS founders, execs and investors in San Francisco for three jam-packed days of unparalleled networking, amazing speakers, great food and, of course, generously poured drinks (bars open at noon sharp!).

Why did we expand to three days?  Several reasons.  First, we were blown away by how many folks flew in last year from all over the world for a one day event.  They made a week of it, set meetings with customers and investors, and made full use of time in the Valley. So we thought why not cut out the Uber costs and make it easier for everyone?

Second, the networking last year was so ridiculous we actually had folks complain that it was too loud.  People were fired up and the energy in the room was truly electric.  So this year we’ve moved to a bigger venue with way more time for everyone to connect.

Finally, there are so many learnings to share! We wanted to make time to delve into the functional areas that matter most. You can pick and choose the sessions and spend the rest of the time connecting with your peers, meeting with customers and investors, and still have time to put out the occasional fire back at the homestead. After all, you’re making a week of it, right?

You can’t afford to not to come (for real).

The 2016 SaaStr Annual is your opportunity to join your peers in SaaS, to learn from the best in the business, to avoid the big mistakes, to strengthen your ties, to do better – so we can all achieve The Impossible.

This year, in addition to the CEO sessions, we’ll be taking a deep dive into the topics that are most critical to your success – Sales & Success, Scaling, Demand Gen and Raising Money.  Every session is led by someone who has already done it, and done it well, candidly sharing their learnings and advice. We’ve already confirmed incredible CEOs from Marketo, New Relic,  Zenefits, Mattermark, Intercom and Hubspot, as well as Mark Suster of Upfront Ventures – and we’ll be adding many, many more over the coming months.  And, of course, it wouldn’t be SaaStr Annual without the epic after party.

Even though we’re packing in three days of nonstop speakers and no-fluff content, like last year, we insist you don’t attend every session.  The real power of SaaStr is the community, so make sure you’re spending ample time in “the lobby” connecting with your peers gathered from all over the world in one venue.  We’ll record all of the sessions and make them available to everyone. We promise you won’t miss a moment.

So get your tickets now (really, now, we sold out in four weeks last year) and plan to make a week of it. We’ll create plenty of opportunities for you to connect during the day as well as in the evenings, so you can pick and choose your activities.  Don’t miss the opportunity to take your business to the next level, or at the very least, avoid making the costliest mistakes.

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The Fine Print

Venue. February 9-11, 2016 at the Nob Hill Masonic Center, San Francisco, CA.

Tickets. Super Early Bird tickets start at $1199 and will increase $100 each month through January.  We want to be completely transparent in the pricing and let you choose how much you want to pay and when. We will sell out – don’t say you weren’t warned 😉.

Sponsorships. We’ve got a limited number of sponsorship options available.  We ran out of space last year and expect the same this year, so if you’re interested, check out the datasheet and contact us to reserve your space now.


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