3 Ways to Mitigate Stress In Your SaaS Start-Up

For me at least, I’ve seen three things make the biggest difference in reducing stress as you scale from $1m to $10m ARR … and beyond …
1.   Add an “ex-post facto co-founder” and/or upgrade the management team. In my first start-up, my co-founder and I met for 20 minutes at the end of every single day, and had lunch as often as we could. 50% of this was just dealing with stress and unscripted issues. It helped each of us so much.
The second time around, I didn’t have this.  But I found this help more in my management team. Find at least one person on the team, later, that can share at least some of the burden with you. That cares so much about the company, that she can carry some of the stress as well. Find two like this — then they’ll really help carry you to the next level.

The stress will never end.  The key is distributing a bit of the ownership, and migrating stress to things you can control (product, customer success) from things you often can’t (timing of venture capital).

Published on July 5, 2016

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