Dear SaaStr: What’s the Average Deal Size for SaaS Companies?

It varies by industry — and by the focus of the company. But here’s a deep dive on the average deal size for many top SaaS companies I did here:

You can play with the data here

Some of those numbers have changed a bit as the companies have grown, but not that much.

What you can see is:

  • Public SaaS companies that focus on SMBs have an ACV of about $4,800
  • Public SaaS companies that focus on mid-market have an ACV of about $40k
  • Public SaaS companies that focus on enterprise have an ACV of about $220k

But remember, many started at lower price points in the early days. And those are just averages.

More here:

The Average Public SaaS Company has 35,000 Customers

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