Do start ups without a purpose nor vision thrive?
No — but don’t get confused about all this talk of “changing the world”.
Many of the best, most driven founders I know have a simple purpose — to win. To build an amazing company into something epic.
They don’t really care exactly what type of company it becomes, what type of customers, what the software evolves to doing … even what the “culture” is.
The purpose is to win big.
You may be wired differently. But it’s enough.