Is it possible to bootstrap an enterprise SaaS company?

Yes.  It just takes longer to get to Initial Scale.

Qualtrics was bootstrapped to $100m ARR+.  More on the story with the CEO here:

Atlassian was bootstrapped, essentially, to $300m ARR.  The venture round was for secondary liquidity.  More on that story here with Jay Simons:

There are many others.

But most of them grew a lot, lot more slowly to the first $10m ARR, and almost all start at the bottom, with smaller customers, self-service, smaller deal sizes, etc.

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Published on March 28, 2016

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