Did the HelloWallet model work? If not why not?

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JASON LEMKIN

3x is sort of a magic number for a start-up that is doing OK, maybe could raise more money … but that no one thinks will be a unicorn.

A $52m sale on $12m invested could net the investors ~3x.  So they’re cool with it (because it’s not a winner for them) … and if founders are good with … it’s a done deal.

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Published on September 26, 2015
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