Does Trello being acquired by Atlassian mean more market share for my similar startup and how would you capitalize on the situation?


Sometimes, maybe even overtimes, an acquisition can lead to deceleration.

But not here.

Trello is a very mature, well established product, with a strong brand.

Perhaps, under Atlassian, in 4–5 years, if they don’t continue to invest, the “next Trello” will surpass them.

But products that have large traction, and established brands, and an existing, proven go-to-market channel … are not usually negatively impacted by an acquisition. Not for quite a while, at least.

View original question on quora

Published on January 9, 2017

Pin It on Pinterest

Share This