SaaStr Podcast #433 with 6Sense CMO Latané Conant: “What It Really Takes to Have Your Marketing Team Deliver Pipeline and Revenue”

 

Ep 433: Is your marketing team struggling to deliver the right kind of prospects and accounts that actually convert into revenue for your company? In this episode of the SaaStr Podcast, Latané Conant, CMO at 6Sense shared her 6 steps for building marketing campaigns that deliver pipeline and revenue.

This episode is an excerpt of Latané’s session from SaaStr University: Spring Semester conference. Watch the full video here.

 

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Jason Lemkin
SaaStr
Latané Conant

Published on March 4, 2021

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