If a VC is telling you to go one direction with your product and the customer is telling you to go another, which way should you go?

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JASON LEMKIN

Both are likely “wrong”.

The VC doesn’t have a detailed enough picture. He isn’t talking to all 200 of your customers. He thinks he understands your product, but really, he doesn’t. He may have important, and pattern-driven feedback that you should heed. But rarely do VCs make the 100% “right” detailed-level product decisions. They can’t. They’re not close enough to it, and many have never even built software anyway.

The customer also lacks a strategic enough picture. She’s only concerned with her short, and maybe, medium term needs. She by definition can’t think long-term or Big Picture enough. And certainly doesn’t care much about all the other customers.

So take both inputs, and seriously. Use them as best you can. And neither is likely > 90% right.

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Published on May 19, 2016
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