A “true” VP of Sales often wants nothing more to do with a customer after a deal closes.
Because most great VPs of Sales are closers. They want to close, and move on. And close another one. Managing support, customer success, any part of post-sales is a distraction. And one that keeps her away from hitting her ARR or bookings quota.
But often times, a good VP of Sales over time wants to own more, and become a bit of a Chief Revenue Officer.
CROs often own the entire revenue cycle process.
But to do that right — they have to hire a great VP of Sales under them.
Most take the title and role as a vanity. And fail because of it.