Dear SaaStr: What Are The Biggest Challenges For a Non-Technical Founder?
Adding enough value the first year.
If you can’t build it, can you:
- Sell it? That’s worth it. If you can bring in all the first customers, that’s a magical skill.
- Design it? Head of Product is just as important as Head of Writing Software. Sometimes, one person can do both. But often, not so much.
- Market it? If you’re a genius here in bringing in leads and customers via marketing, that’s critical too.
- Raise the capital? That’s not enough, but it’s super important, too.
If you can’t really do any of those though.