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Dear SaaStr: Should I Remove Monthly Subscriptions to Drive Down Churn?
Jul 30, 2025
Dear SaaStr: Should I Remove Monthly Subscriptions to Drive Down Churn? Generally -- no. Annual plans only mask churn. They don't eliminate it. And at least for SMBs and prosumer customers, not having a monthly edition can add significant friction to buying. That...
AI in GTM Efficiency: The Playbooks from Databricks, Monday.com and Benchling
Jul 29, 2025
AI in GTM Efficiency: The Playbooks from Databricks, Monday.com and Benchling How three high-growth companies are actually implementing AI across their revenue operations — and what it means for your AI-informed GTM strategy today. The AI transformation in...
95% of SaaS Sales Reps Probably Won’t Do Outbound. Or Visit Customers In Person. Or Work Tougher Leads. Not Really.
Jul 29, 2025
So one thing gets a lot of folks upset in sales when I say it, but 100% of all CROs I know agree: You can't get most SaaS / B2B sales reps to do anything other than respond to warm, qualified inbound leads. From home. There are many exceptions: Most Toast sales reps...
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Blog Posts, Q&A
Dear SaaStr: Should I Remove Monthly Subscriptions to Drive Down Churn?
By Jason Lemkin | July 30, 2025
Dear SaaStr: Should I Remove Monthly Subscriptions to Drive Down Churn? Generally — no. Annual plans only mask churn. They don’t eliminate it. And at least for SMBs and prosumer customers, not having a monthly edition can add significant friction to buying. That means less customers & less sales. I’s a double-edged sword. It simplifies…
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Artificial Intelligence (AI), Blog Posts, SaaStr.Ai
AI in GTM Efficiency: The Playbooks from Databricks, Monday.com and Benchling
By Jason Lemkin | July 29, 2025
AI in GTM Efficiency: The Playbooks from Databricks, Monday.com and Benchling How three high-growth companies are actually implementing AI across their revenue operations — and what it means for your AI-informed GTM strategy today. The AI transformation in go-to-market isn’t coming — it’s here. But unlike the broad promises we’ve been hearing, the real story…
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Blog Posts
95% of SaaS Sales Reps Probably Won’t Do Outbound. Or Visit Customers In Person. Or Work Tougher Leads. Not Really.
By Jason Lemkin | July 29, 2025
So one thing gets a lot of folks upset in sales when I say it, but 100% of all CROs I know agree: You can’t get most SaaS / B2B sales reps to do anything other than respond to warm, qualified inbound leads. From home. There are many exceptions: Most Toast sales reps are out…
Continue Reading
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