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The Playbook to 10 Things a CEO Should and Should Not Expect From their CMO (Video + Transcript)

By Jason Lemkin | August 20, 2022

This was a great SaaStr Scale IRL session we did a little while back that in the run up to SaaStr Annual I wanted to give a little more attention. …
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Exit, Marketing, Marketing, Podcasts

SaaStr Podcast #198: Maria Pergolino, CMO @ Anaplan On How To Create True Alignment Between Sales and Marketing

By Harry Stebbings | October 31, 2018

Welcome to Episode 198! Maria Pergolino is the CMO @ Anaplan, the company that allows you to accelerate decision-making with effective planning. Anaplan had a wildly successful IPO earlier this year…
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The Playbook to 10 Things a CEO Should and Should Not Expect From their CMO (Video + Transcript)

SaaStr Podcast #198: Maria Pergolino, CMO @ Anaplan On How To Create True Alignment Between Sales and Marketing

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The Playbook to 10 Things a CEO Should and Should Not Expect From their CMO (Video + Transcript)

SaaStr Podcast #198: Maria Pergolino, CMO @ Anaplan On How To Create True Alignment Between Sales and Marketing

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