Dear SaaStr: What Are The Traits That Define a Great VP? The difference between a Good, a Great, and a Mediocre VP: A Good VP Maintains Velocity in Their Functional Area. This is hard enough as it is. If you grew 100% last year, growing 100% again this year is more...
So Harry Stebbings was kind enough to invite us back to 20VC to do a another deep dive together with OG SaaS investor Rory O’Driscoll of Scale. Rory and his partners have been early investors in HubSpot, DocuSign, Box and so many other B2B leaders. Following last...
So in the early days of a B2B start-up, marketing spend isn’t that complicated. Marketing itself might be a bit of a mystery in the early days, but the spend part typically isn’t. Because you make small bets. A few thousand on Adwords, or Reddit ads. ...
Dear SaaStr: What Are The Top Weaknesses in B2B Sales Reps? Weaknesses in salespeople often boil down to behaviors or mindsets that limit their ability to close deals, build trust, or effectively manage relationships. 7 Things the Best Sales Reps Get Right and 8 Ways...
By the time we get to SaaStr Annual 2025, May 13-15 in SF Bay, we’ll be overloaded with side events, official, semi-official and unofficial parties, and so much more! We’ll update this list at least weekly … but here are some of the already scheduled...
Now our AI is making product recommendations Did not expect this A strong AI will do many things you did not expect pic.twitter.com/ARUg3jXoHr — Jason ✨👾SaaStr 2025 is May 13-15✨ Lemkin (@jasonlk) April 24, 2025 So our SaaStr AI is new but it’s already done over...
Dear SaaStr: Is Bashing Your Competitors in Marketing OK? Yes, a few folks make this work. Marc Benioff has made a career of bashing Oracle for years, Microsoft, and more. Positioning them as very dated platforms, very aggressively. I’ve also seen my own...
So recently we had a SaaS buying experience that led to a No that is very common but many don’t realize is there, or at least is there that much: A SaaS Pricing Gap We went to buy Riverside, a podcasting tool, after years of being on Zoom. We wanted to move to...
So before we had AI, we had automation 😉 Of course, we still have plenty of automation. So much of business software in the end is about automation. But AI has begun to change everything here. And before AI, RPA was revolutionary. Robotic Process Automation. Call...
Dear SaaStr: What Are Some Things We Can Do To Get Churned Customers Back? Reactivations are when previously churned customers come back and start paying again. Reactivations are way too often overlooked, but they can be a meaningful lever for growth if you approach...
