The One Secret Tip To Hiring a Great Sales Rep (In The Early Days)
We’ve written this point before, embedded in other posts. We’ve talked about it in many presentations. But it’s time to call out One Simple Hack to getting sales going in your SaaS start-up, in the early-ish days. One of the best there is in SaaS....
Yes, Your Marketing Site Really Does Matter
“Our new website converts ˜2x better than the previous one” — Startup A at $10m ARR “Leads seem to have fallen by about 40% since we changed the website” — Startup B at $10m ARR Does your marketing site really matter, past a point? ...
Top SaaStr Content for the Week: Rippling’s CEO, Braze’s Co-Founder & CEO, Loom’s CEO and Co-Founder, and lots more!
The top SaaStr content you might have missed for the week of July 2nd, 2023.
Selling Your Startup? 5 Things To Think About
A life poorly lived is a trap Go for it at least once — Jason ✨Be Kind✨ Lemkin ???????? (@jasonlk) November 17, 2023 Acquisitions are rarer in tougher times. Everyone just gets more conservative, even the biggest players. But if you stay in the game, get...
Dear SaaStr: How Common is it for Cofounders to Have Equal Splits in Terms of Equity?
Dear SaaStr: How Common is it for Cofounders to Have Equal Splits in Terms of Equity? The vast majority of SaaS companies that have IPO’d do not have equal splits. In fact, only 4 of the most recent ~30 SaaS/Cloud IPOs I looked at had equal founder ownership at IPO,...
The Three Most Important Things To Look For When You Hire Your First VP of Sales
You just can't hire a VP of Sales that hasn't themselves hired a few great reps before At least 2 good sales reps before, that hit or exceeded quotas pic.twitter.com/8f0qiUVPxV — Jason ✨Be Kind✨ Lemkin ???????? (@jasonlk) February 10, 2024 We’ve...
A Look Back: How to Crush Your Enemies with Expensify’s CEO: David Barrett (Video)
In the run-up to 2023 SaaStr Annual on Sep 6-8 in the SF Bay Area again, one of the presentations from 2021 resonates much more in 2023 than it did back then. Dave Barrett, CEO of Expensify, on how to leverage having a true PLG product to weaponize marketing. ...
It’s Now Been 18 Months Since a Real SaaS IPO
Nature is Healing Salesforce is now worth > $200 Billion again pic.twitter.com/9v29wRsFNY — Jason ✨Be Kind✨ Lemkin (@jasonlk) June 27, 2023 The SaaS markets peaked in December 2021, and so did SaaS IPOs. Per CNBC, HashiCorp in December 2021 was the last...
From Uncertainty to +$400M: How Braze Found Opportunity in Headwinds with Braze’s Co-Founder & CEO Bill Magnuson (Podcast 671 + Video)
There’s no time like the present era of change to uncover opportunities that can distinguish your business from competitors’ as the skies clear. Having navigated through the early days of mobile and the multiple macro disruptions since to take Braze public and scale to a revenue run rate of $400+ million, Bill has put this strategy to the test.