Dear SaaStr: How Can a SaaS Business Reactivate Churned Customers? This may sound simple, but the #1 thing you can and should do is create a series of marketing campaigns targeted only to churned customers. You will get some back, especially if you have a High NPS in...
Since August, our AI inbound agent has handled 45,188 sessions, qualified 1,025 prospects, booked 91 meetings, and closed $1,010,000 in revenue. In October alone, 71% of our closed-won sponsorship deals in Q4 came from AI-qualified inbound leads. Our historic average?...
We love vibe coding at SaaStr. We spend 1.5-2 hours most days building production apps with AI-assisted tools. SaaStr.ai itself was partly built this way. But let’s be honest about something we’ve all noticed: if you’ve seen one AI-generated site,...
The tl;dr: Aurasell launched in August 2025 as the first AI-native CRM platform, raising $30 million in seed funding that closed in 28 hours. Founded by former VMware, Nutanix, and Twilio operators who were fed up with tool sprawl, the company is consolidating 15+...
Dear SaaStr: What Types of Customers Should be Avoided and How Do I Recognize Them? You will get lots of advice on “bad customers”, “firing customers”, and the like. For the most part, in SaaS, I don’t agree. The “Bad Customer” Myth: Why Your Most...
SaaStr.ai Launches VC Research & Matching: Here’s How It Works We just shipped a new AI-powered feature on SaaStr.ai that matches founders with VCs based on their actual investment criteria. What It Does You input your startup metrics—ARR, growth rate,...
Ok it’s time to update a classic SaaStr post. And one that is super important. Here’s how to build your financial plans for next year. Because 80%+ of you are doing it wrong. And 50% of you … well … haven’t even built a real plan at...
Ramp just announced it has crossed a stunning $1B ARR — growing 100% (!) and just closed its latest VC round at a $32B valuation. Co-founder CTO Karim Atiyah came to SaaStr Annual + AI Summit to share how they scaled to the first $100m ARR. And see everyone at...
Dear SaaStr: What Were The First Five Hires You Made After Product-Market Fit? My first 5 hires at Adobe Sign / EchoSign, beyond the core founding+ team, once we had paying customers and first, if early, product-marketing fit: #1: Full-time sales rep at $8k-ish MRR....
We’re back with another episode of 20VC x SaaStr, and this week we’re diving into the deals and market dynamics that are reshaping venture capital as we know it: Cursor just raised $2.3 billion at a $29.3 billion valuation with less than 100 or so...
