5 Customer Marketing Strategies Guaranteed To Grow Your Business with Tara Robertson, CMO at Bitly (Pod 654 + Video)

5 Customer Marketing Strategies Guaranteed To Grow Your Business with Tara Robertson, CMO at Bitly (Pod 654 + Video)

The customer marketing journey in SaaS is like rock climbing minus the risk of potential death. But you’re falling, dodging, climbing, and hoping to scale the top of a mountain.  Jason Lemkin, CEO and Founder of SaaStr, said, “How much do you talk about Customer...
10 Things That Always Work in Marketing with SaaStr Founder and CEO Jason Lemkin: Part 2 (Pod 653 + Video)

10 Things That Always Work in Marketing with SaaStr Founder and CEO Jason Lemkin: Part 2 (Pod 653 + Video)

In this post, SaaStr Founder and CEO Jason Lemkin shared five super simple ways to generate more leads and grow your company that always work.  Now, he has five more marketing strategies that are sure to generate more leads if done right. If you aren’t spending money...
10 Things That Always Work in Marketing with SaaStr Founder and CEO Jason Lemkin: Part 2 (Pod 653 + Video)

10 Things That Always Work in Marketing with SaaStr Founder and CEO Jason Lemkin: Part 1 (Pod 652 + Video)

If only 100 people listen to your podcast, but it’s really good and provides a ton of true value And 10 of those 100 are potential customers, and they really get value And just 1 buys say a $20k annual subscription, and stays a customer for 10 years Still totally...
The Impact of Generative AI on Software With Theory Ventures Founder & General Partner Tomasz Tunguz (Pod 650 + Video)

The Impact of Generative AI on Software With Theory Ventures Founder & General Partner Tomasz Tunguz (Pod 650 + Video)

Generative AI has taken the world by storm, and VCs and SaaS founders are looking at new opportunities it can bring. Even considering the more conservative fundraising market in 2023, there are opportunities for startups to get investor attention with AI. Tomasz...
Unconventional Ways to Scale Your Company With CEO & Founder of DoNotPay, Joshua Browder (Pod 649 + Video)

Unconventional Ways to Scale Your Company With CEO & Founder of DoNotPay, Joshua Browder (Pod 649 + Video)

Not all startups follow the same trajectory for getting off the ground. Some stumble into the world of entrepreneurship like DoNotPay founder Joshua Browder did. As a self-proclaimed accidental entrepreneur, Browder shares a few unconventional ways to scale your...
CRO Confidential: Why Your Startup Needs A Rev Ops Leader With Cherishma Shah, Senior VP Of GTM Strategy, Operations, and Enablement at Guild Education (Pod 648 + Video)

CRO Confidential: Why Your Startup Needs A Rev Ops Leader With Cherishma Shah, Senior VP Of GTM Strategy, Operations, and Enablement at Guild Education (Pod 648 + Video)

Not every leader is created equally. A bad experience with a revenue operations leader might taint your view of the position at all future companies, but that would be a mistake, as CRO Confidential podcast host Sam Blond learned first-hand.  In this week’s CRO...
Scaling The Top SMB SaaS Companies: What It Takes with GGV Capital Managing Director Jeff Richards and GGV Capital Partner Tiffany Luck (Pod 647 + Video)

Scaling The Top SMB SaaS Companies: What It Takes with GGV Capital Managing Director Jeff Richards and GGV Capital Partner Tiffany Luck (Pod 647 + Video)

The SMBTech economy is very different from enterprise software, and there is massive opportunity to capture it. There are over 400M small businesses worldwide. That’s more than 90% of companies and 40-50% of GDP.  At this week’s Workshop Wednesday — held every Weds at...
The Secrets to Building a Global Platform and Ecosystem with Xero Global Chief Strategy Officer Damien Tampling (Pod 646 + Video)

The Secrets to Building a Global Platform and Ecosystem with Xero Global Chief Strategy Officer Damien Tampling (Pod 646 + Video)

The challenges businesses face at each growth stage, from a $1M company through $100M and beyond, are quite different.  Xero’s Global Chief Strategy Officer, Damien Tampling, takes a philosophical look at some aspects and nuances to consider wherever your business is...
Scaling Early-Stage to Hyper-Growth Companies With Ed Lenta, SVP and GM of Databricks (Pod 644 + Video)

Scaling Early-Stage to Hyper-Growth Companies With Ed Lenta, SVP and GM of Databricks (Pod 644 + Video)

Back in the early 2000s, people didn’t entirely accept that a virtual machine could be as good as a physical one. Of course, we all know how that turned out.  Ed Lenta, the SVP and GM of Databricks, had the rare opportunity of scaling three hypergrowth companies —...
Lessons Learned On The Path To $100M ARR with Tracy Young, CEO and Co-Founder of TigerEye (Pod 642 + Video)

Lessons Learned On The Path To $100M ARR with Tracy Young, CEO and Co-Founder of TigerEye (Pod 642 + Video)

If you’re on the path to building a startup, you know what it means to fail. In this week’s Workshop Wednesday, Tracy Young, CEO and Co-Founder of TigerEye and PlanGrid, says that “everything is going to fail.”  Young took PlanGrid from nothing to $100M ARR before...
The Playbook to Blending Product-Led Growth with Sales-Led Growth: Teams, Tools, Processes with Amplitude’s VP of APJ Mark Velthuis (Pod 641 + Video)

The Playbook to Blending Product-Led Growth with Sales-Led Growth: Teams, Tools, Processes with Amplitude’s VP of APJ Mark Velthuis (Pod 641 + Video)

Product-led growth is a hot topic. As a startup, you want people to love your product, plain and simple. Getting them to love it is more complicated.  At SaaStr APAC 2023, Matt Vethuis, the VP, APJ at Amplitude, shared his take on how to bring power to your products...
CRO Confidential: How The Biggest Product-Led Enterprise Company In The World Did It With Atlassian CRO Cameron Deatsch (Pod 640 + Video)

CRO Confidential: How The Biggest Product-Led Enterprise Company In The World Did It With Atlassian CRO Cameron Deatsch (Pod 640 + Video)

How did the largest product-led growth enterprise company in the world find success? In this week’s episode of CRO Confidential, Cameron Deatsch, CRO of Atlassian, shares his wisdom with Founders Fund Partner Sam Blond.  Atlassian is trading at over $40B with revenue...

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