Come learn from SaaStr OG and fan fave, Dave Kellogg, EIR at Balderton Capital, as he walks you through the complexities of SaaS metrics. With a wealth of experience leading major SaaS and enterprise software firms, Dave will delve into the art of leveraging metrics for strategic advantage and the potential pitfalls of their misinterpretation. This session will equip you with a nuanced understanding of how SaaS metrics can shape success and why careful interpretation is paramount.
So quotas are relatively well understood, if sometimes complicated to get right in practice. Keybanc and Sapphire have some great overall metrics here: Overall, the median AE closes $750,000 a year, and that’s actually up from 2022 — mainly due to hiring...
Have you been attending our free, live Workshop Wednesdays with the best in SaaS? The best of SaaS come every Wednesday at 10am PST on Zoom with hands on presentations, data, advice and live Q+A. Speakers include 50+ cloud and SaaS leaders already: Thomas Tunguz of...
The landscape for Go-to-Market (GTM) will be changing over the next 12 months in terms of roles within GTM, in combination with how buyers make purchases and the decision-makers involved. Mandy Cole, Partner at Stage 2 Capital, shares the five steps every company needs to take to build their first GTM playbook centered around the buyer.
So there’s a perhaps obvious conversation everyone should be having, but isn’t: “Look, in 2023 we basically hid inside our existing customer base. We pushed through record price increases. We made it harder to cancel. We tried everything we could in upsell. And...
Dear SaaStr: Where can I find commission-only salespeople online to sell B2B software? Don’t. While there may be exceptions, I’ve never seen “1099 reps”, i.e. commission-only, work in B2B and SaaS. There are just too many vendors, too much competition, and it’s too...
“My App Stack” is a new series where we dig in with top CMOs, CROs, CTOs and CEOs on just what apps they’re really using to run their business. I always learn a lot from these — they are in essence a best practices list from each leader. Last week we had a great one...
Dear SaaStr: What do mediocre employees do that the best employees don’t do? The #1 sign you need to move on from a team member? You're doing a lot of their job — Jason ✨Be Kind✨ Lemkin ???????? (@jasonlk) December 6, 2023 My list of what mediocre...
Dear SaaStr: What’s the #1 Mistake New Sales Leaders Make? Let me just summarize my #1 observation here: the top mistake first-time sales managers make is recruiting. In that — they can’t do it. They can’t recruit great reps. They can recruit some mediocre...