Sales Reps Really Do Have to Close 4x-5x What They Take Home, and More: Iconiq’s Sales Compensation Guide
So leading growth stage VC Iconiq has published its latest and very detailed Definitive Guide to Sales Compensation here.ย It’s very detailed and oriented more toward growth-stage scale-ups — but it’s excellent.ย Everyone should have a read. I...The Playbook to Multi-Channel Marketing & the Art of the Product Launch with Sprig CMO Elizabeth Walton Egan (Video)
Whether youโre part of aย startup ready to enter the market or working at an established business ready to launch a new product, itโs critical to understand how to approach your target audience. But simply sending out a few press releases isnโt enough โโ you need a...
The Final Speaker List for 2023 SaaStr Europa in London 6-7 June is LIVE!!
Ok, we’ve now got the final speaker list locked down for 2023 SaaStr Europa in LONDON on 6-7 June: CEOs, CROs, and CXOS: Edith Harbaugh, Executive Chair & Co-founder @ LaunchDarkly Nowi Kallen, Managing Director @ Salesforce Ventures Spencer Kimball, CEO @...
What’s Really Different in SaaS in 2023
I can be slow sometimes, but itโs taken me a while to understand whatโs >different< in SaaS in 2023. Budgets are tighter, but SaaS is still growing, and folks are still buying more software than ever. Hereโs whatโs different: 2023 is the first time SaaS itself...
Segmenting Your Sales Goals by Customer Category: Growing. Struggling. And Dire Straits
Everyone usually gets pretty good at segmenting customers by ACV.ย Large, Medium, and Small.ย Or at least by splitting up sales-driven and self-service revenue.ย Or enterprise vs smaller customer.ย And later, we often start segmenting by vertical and industry. More of...
Successful vs. Very Successful SaaS Companies
Should you join that Successful SaaS start-up? The one that just raised a nice seed round, that has $20k in MRR, and a cool product? Maybe. The key is understanding if it’s merely a pre-success you are meeting with … or one that potentially can be very...
A Look Back: The Top 10 Learnings From Ben Chestnut, CEO of Mailchimp
As we gear up forย SaaStr Europa 2024 in London on 4-5 Juneย andย SaaStr Annual 2024 in the SF Bay Area on September 10-12,ย we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. At SaaStr...
Top SaaStr Content for the Week: CoSell.io’s Co-Founder, VC AMA at SaaStr APAC, Lattice’s CEO on Workshop Wednesday and lots more!
The top SaaStr content you might have missed for the week of May 21st, 2023.