An AI Deep Dive with Lightspeed and Typeface: Embracing the Potential, Addressing the Challenges

An AI Deep Dive with Lightspeed and Typeface: Embracing the Potential, Addressing the Challenges

by | Feb 16, 2024 | Artificial Intelligence (AI), Blog Posts, Featured Videos, Videos | 0 comments

Alex Kayyal and Julie Kainz, Partners at Lightspeed, shared at SaaStr Annual a framework they developed around how to think about this new era of Artificial Intelligence in SaaS, what opportunities are out there for startups, and how to think about incumbents. Together with Abhay Parasnis, founder and CEO of Typeface, they chat about what it looks like to be a builder at the forefront of Generative AI.

Customer Success In The Era Of Efficiency: A Deep Dive With HubSpot, ChurnZero and SaaStr

Customer Success In The Era Of Efficiency: A Deep Dive With HubSpot, ChurnZero and SaaStr

by | Feb 14, 2024 | Blog Posts, Customer Success, Customer Success, Early, Featured Posts, Videos | 0 comments

Today we’re focusing on actionable insights you can use to drive down churn with customer success in today’s new era of SaaS efficiency. You Mon Tsang, CEO and co-founder of ChurnZero, Colleen O’Sullivan, VP of Integrated Customer Experience at Hubspot, and Jason Lemkin, SaaStr founder and CEO, give their take on where the customer success industry is headed and shares data from the Customer Success Leadership Study done by ChurnZero at the close of 2023.

CRO Confidential: Bringing Product-Led and Sales-Led Growth Together For Go-To-Market Success with Giancarlo Lionetti, CRO of Zapier

CRO Confidential: Bringing Product-Led and Sales-Led Growth Together For Go-To-Market Success with Giancarlo Lionetti, CRO of Zapier

by | Feb 9, 2024 | Blog Posts, CRO Confidential, Featured Podcasts, Featured Videos, Podcasts, Sales, Sales, Scale, Videos | 0 comments

In this latest episode of CRO Confidential, Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). Everything from hiring on the GTM side to layering in a sales-led motion into PLG. 

Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth

Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth

by | Feb 7, 2024 | Blog Posts, Early, Featured Posts, Featured Videos, Marketing, Marketing, Videos | 0 comments

Guillaume Cabane and Martin Gontovnikas, co-founders of HyperGrowth Partners, Axelle Heems, Senior Director of Growth Operations at Gorgias, and Morgane Palomares, VP of Marketing at Vercel come together to share their scalable, low-CAC (customer-acquisition cost) growth strategies. 

10 Things in Marketing that Change as You Scale: Lessons from Dropbox, Klaviyo, Lightspeed Commerce with Kady Srinivasan, CMO of Lightspeed Commerce

10 Things in Marketing that Change as You Scale: Lessons from Dropbox, Klaviyo, Lightspeed Commerce with Kady Srinivasan, CMO of Lightspeed Commerce

by | Feb 1, 2024 | Blog Posts, Early, Featured Videos, Marketing, Marketing, Videos, Workshop Wednesdays | 0 comments

In the ever-evolving world of SaaS, the role of marketing continually adapts and transforms, especially as companies transition through different stages of growth. Kady Srinivasan, the Chief Marketing Officer of Lightspeed Commerce and a veteran in the field with rich experience from companies like Dropbox, Owlet, and Klaviyo, recently shared her invaluable insights on this topic. In this workshop, we delve into the ten pivotal changes in marketing strategies as companies scale, based on Srinivasan’s expertise.

CRO Confidential: What It Really Takes to Be Successful in Enterprise SaaS Sales with Christian Smith, CRO of Splunk

CRO Confidential: What It Really Takes to Be Successful in Enterprise SaaS Sales with Christian Smith, CRO of Splunk

by | Jan 31, 2024 | Blog Posts, CRO Confidential, Featured Podcasts, Featured Videos, Podcasts, Sales, Sales, Scale, Videos | 0 comments

In this week’s latest episode of CRO Confidential, Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Splunk, Christian Smith. Splunk is a 20-year-old Enterprise software giant that has accomplished many things — a 2012 IPO, a $28B+...
The Secrets to Scaling to $2 Billion in ARR With HubSpot Co-founders Brian Halligan and Dharmesh Shah

The Secrets to Scaling to $2 Billion in ARR With HubSpot Co-founders Brian Halligan and Dharmesh Shah

by | Jan 30, 2024 | Blog Posts, Career Growth & Advice, Featured Podcasts, Featured Videos, Leadership, Marketing, Podcasts, Videos | 0 comments

We’re gearing up for our biggest, best-est SaaStr Europa 2024 (June 4-5 in London!) and SaaStr Annual 2024 (Sep 10-12 in SF Bay again!) As part of that, we’re taking a look back at some of the best sessions ever.  When both of HubSpot’s co-founders...
What’s New at Automattic and WordPress with Co-founder and CEO Matt Mullenweg

What’s New at Automattic and WordPress with Co-founder and CEO Matt Mullenweg

by | Jan 27, 2024 | Blog Posts, Featured Podcasts, Featured Videos, Leadership, Podcasts, Scale, Videos, What's New At | 0 comments

This is SaaStr’s What’s New series where our very own CEO and Founder, Jason Lemkin, sits down with the top CEOs and leaders in SaaS to discuss What’s New, what’s top of mind, and what every SaaS founder should be thinking about. In today’s installment, Jason sits down with Matt Mullenweg, CEO of Automatic and Co-Founder of WordPress on what’s new at WordPress.

How Revenue Leaders at Box, Calendly, and Lattice Scaled From $0 to $100M+ and Beyond

How Revenue Leaders at Box, Calendly, and Lattice Scaled From $0 to $100M+ and Beyond

by | Jan 24, 2024 | Blog Posts, Early, Featured Videos, Growth, Leadership, Marketing, Sales, Sales | 0 comments

Mark Roberge, SaaStr fan-favorite and Co-Founder and Managing Director of Stage 2 Capital brought together some of the top CROs in SaaS during the SaaStr Annual to share some of their greatest learnings and pivotal moments leading some of the Cloud 100 SaaS companies. 
Dini Mehta, former CRO at Lattice, Kate Ahlering, CRO at Calendly, and Mark Wayland, CRO at Box, share their stories and offer advice to founders on how to scale companies from $0 to $100M ARR in Revenue and beyond.

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