Hiring a Great VP of Sales: The New, Latest Edition with Jason Lemkin (Video + Pod)
Ready to elevate your sales game in 2024? Join Jason Lemkin as he updates SaaStr’s classic insights on hiring the perfect VP of Sales and navigating common pitfalls.
Dear SaaStr: Should I Publish My Pricing?
Dear SaaStr: Should I Publish My Pricing? If you aren’t sure — then yes. Transparent pricing has many advantages: It makes the sales process simpler. It allows prospects and leads to do more discovery work on their own. And it places your app in pricing context with...
Underpricing: It Can Help You Win Deals. But It Won’t Magically Bring Them In The Door On Its Own.
Dear SaaStr: Is Underpricing a Good Strategy to Gain Traction? Yes, to some extent — once a category is well established and there is a subset of functionality that is commoditized. But it’s not a marketing strategy. It’s more a tactic to win deals vs....
How to Implement a Customer-First Strategy and Structure with Dashlane’s CPO
Donald Hasson CPO at Dashlane shares insights on how to solve hard problems for customers and how to optimize for the best results for your business.
From PLG to PLG+SLG – How Lucid Scaled to 70M+ Users
Stephanie Couzin VP GTM Strategy & Ops and Roderick De Greef VP Sales & GM EMEA, share Lucid’s transition from a PLG company to a PLG and Sales-Led company.
Dear SaaStr: How Do Enterprise SaaS Companies Deal With Late Payments?
Dear SaaStr: How Do Enterprise SaaS Companies Deal With Late Payments? Yes, in the end, you have to be willing to switch off the platform. But do it gracefully, with respect. Do it the same exact way you’d want to be treated if you were a customer. The key is...
Mastering the Art of Customer-Focused Sales with Klaviyo’s VP of Sales, EMEA
Pia Hellman, VP of Sales EMEA at Klaviyo, shares how to master the art of customer-facing sales in an increasingly competitive market.
50 Top Tips To Take Friction Out of Your Sales Processes. From the CROs of Rippling, Brex, Slice, Grafana Labs and More
"One simple way to sell more? Reduce friction from the sales process. From everywhere. From sign-ups, from trials, from pricing, from everywhere." pic.twitter.com/X9rvc6us9X — Jason ✨????SaaStr.AI Sept 10-12✨ Lemkin (@jasonlk) August 17, 2024 A little...
Top 5 Lessons Learned from Scaling GTM Teams at Notion, Asana, and Dropbox
Robbie O’Connor, GM EMEA at Notion and first European hire at Asana and Dropbox walks through the building blocks required to scale GTM teams and operations
Dear SaaStr: How You Deal With Long Sales Cycles, E.g. 7-8+ Months?
Dear SaaStr: How You Deal With Long Sales Cycles, E.g. 7-8+ Months? A few things: First, you have to get Zen. You cannot force 9 month sales cycles into 9 days. You can bring them in a bit — but not that much. You cannot force Fortune 500 companies to buy six...
How Revenue Leaders at Box, Calendly, and Lattice Scaled From $0 to $100M+ and Beyond
Mark Roberge, SaaStr fan-favorite and Co-Founder and Managing Director of Stage 2 Capital brought together some of the top CROs in SaaS during the SaaStr Annual to share some of their greatest learnings and pivotal moments leading some of the Cloud 100 SaaS companies.
Dini Mehta, former CRO at Lattice, Kate Ahlering, CRO at Calendly, and Mark Wayland, CRO at Box, share their stories and offer advice to founders on how to scale companies from $0 to $100M ARR in Revenue and beyond.
Overcoming the PLG Trap: Lessons from Canva’s Head of Sales & Head of EMEA
Head of Sales & Success for EMEA and Head of Strategic Sales for EMEA, share Canva’s journey from PLG to Enterprise, strategies to navigate the PLG trap.
7 Things the Best Sales Reps Get Right and 8 Ways the Rest Make Things Worse
SaaStr Founder and CEO Jason Lemkin shares the 7 things the best sales reps get right and the 8 ways the rest make things worse.
10 Questions Every SaaS Founder Needs to Ask Their Customers with Canvas Ventures and Casetext
Rebecca Lynn General Partner at Canvas Ventures and Jake Heller CEO at Casetext, share the top 10 questions every SaaS founder needs to ask their customers.
9 Signs a Startup Isn’t Going to Make It with SaaStr CEO Jason Lemkin
In a recent Workshop Wednesday, SaaStr Founder and CEO, Jason Lemkin sat down to discuss 9 signs a startup isn’t going to make it.
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