Top SaaStr Content for the Week: Stage 2 Capital’s Co-founder, Rippling’s CEO, new Workshop Wednesday, Amplitude’s CEO, and a lot more!
The top SaaStr content you might have missed for the week of November 26th, 2023.
Is SMB SaaS Harder?
SMB SaaS in many ways is harder, but when done right, it’s wonderful. SMBs cancel faster, churn at much higher rates, and generally, pay very little. But … there are so, so, so many of them. "You probably have to be even better to scale SMB SaaS than...
CRO Confidential: The Hangover’s Over: 5 Ways to Get Your SaaS Revenue Back On Track with Gong’s SVP Sales and Founders Fund
After a period in 2021 known as “The Party”, where salespeople earned more while working less, businesses are shifting focus from measuring effort to emphasizing revenue generation. As the market bounces back, learn 5 ways to get back to hitting revenue targets with Jameson Yung, SVP of Sales at Gong, and Sam Blond, Partner at Founders Fund and previous CRO at Brex.
Dear SaaStr: If You Just Received a $10m-$15m Funding Round, What Should You Actually Use It For?
Dear SaaStr: If You Just Received a $10m-$15m Funding Round, What Should You Actually Use it For? If you’ve raised $10m-$15m, I’m assuming you are somewhere between $2m and $10m in ARR (revenue). The most important thing you can do at a high level is to go hire Great...
Canva and Databricks: The Two Big Potential SaaS / Cloud IPOs of 2025
So the IPO market sort of, kind of, reopened a bit in 2023 — after being closed for 2 years for the most part. Klaviyo, Instacart, and ARM all 3 great leaders, IPO’d in a short window, unfortunately, to a bit of a quiet thud. None really traded up, and...
When It Is — And Isn’t — OK to “Overtitle” Someone
So I see a lot of folks give the same piece of advice, which I do think has a lot of truth in it: “Be careful with titles. They’re almost impossible to fix later.” Almost every successful founder has a story where they made someone a VP or even a...
5 Interesting Learnings from AppFolio at $660,000,000 in “ARR”
So AppFolio is a big vertical SaaS+ success story I frankly don’t know as much about as I should. There are several big leaders in property management software, and AppFolio is one of them. It’s doing well, especially in today’s markets. At $660m...
Dear SaaStr: Should I Call Myself a Owner, Founder, or CEO?
Dear SaaStr: Should I Call Myself a Owner, Founder, or CEO? CEO. Although, perhaps say it in a neutral tone, with no bravado. I always thought the title was a bit silly when running tiny start-ups. But I missed an important point: Customers, Prospects, Recruits and...
Every Marketing Initiative, Every Channel … Plateaus. Plan for It. (Updated)
Once you hit Initial Traction in SaaS, say that first $1m-$1.5m in ARR, you’ll finally find something that works. One channel, often. E.g., partnerships. Or Facebook ads. Or an app store. Or a specific outbound strategy. Or blogging, or podcasting, or...
5 Ways To Leverage AI in Tech with Freshworks CIO Prasad Ramakrishnan
The CIO and SVP of IT at Freshworks, Prasad Ramakrishnan, shares five ways organizations can leverage AI to solve problems and grow, including improving: user experience, onboarding, data analytics, GTM analysis and faster email communication.
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