Dear SaaStr: How Should You Set Up Territories For Your First Few Sales Reps?
Dear SaaStr: How Should You Set Up Territories For Your First Few Sales Reps? When in doubt — just start with round-robin, at least for in-bound leads. I.e., just route each new lead in order to the next rep. The reason is less philosophical than practical....
5 Interesting Learnings from MongoDB at $1.5 Billion in ARR
So some SaaS and Cloud leaders have seen big impacts from the post-Covid hangover, but others have just kept accelerating. MongoDB is one of those that just has never stopped, although as we’ll see below, even they have seen more cautious buying from their...
Go to Market Strategies That Led To Divvy’s $2.5B Exit with Divvy’s Former CRO, Sterling Snow (Podcast 672 + Video)
Divvy’s Former CRO, Sterling Snow, shares the six, go-to-market strategies Divvy used internally that led and accelerated their $2.5B Exit.
Dear SaaStr: Is Late-Stage Venture Capital More Stressful than Early-Stage Venture Capital?
Dear SaaStr: Is Late-Stage Venture Capital More Stressful than Early-Stage Venture Capital? It’s more lamentful, I think. If you do late stage investing … well, every company you invest in is pretty darn good and growing nicely. And probably even most of...
Customers Love to Talk to the CEO. Do More of That.
I just wrapped up my 78th customer call since stepping back into the Flexport CEO role 6 weeks ago. I’m a fan of business in the same the way some people are fans of sports. That means I have the greatest job in the world, getting a backstage pass to see how these...
The One Secret Tip To Hiring a Great Sales Rep (In The Early Days)
We’ve written this point before, embedded in other posts. We’ve talked about it in many presentations. But it’s time to call out One Simple Hack to getting sales going in your SaaS start-up, in the early-ish days. One of the best there is in SaaS....
Yes, Your Marketing Site Really Does Matter
“Our new website converts ˜2x better than the previous one” — Startup A at $10m ARR “Leads seem to have fallen by about 40% since we changed the website” — Startup B at $10m ARR Does your marketing site really matter, past a point? ...
Top SaaStr Content for the Week: Rippling’s CEO, Braze’s Co-Founder & CEO, Loom’s CEO and Co-Founder, and lots more!
The top SaaStr content you might have missed for the week of July 2nd, 2023.
Selling Your Startup? 5 Things To Think About
A life poorly lived is a trap Go for it at least once — Jason ✨Be Kind✨ Lemkin ???????? (@jasonlk) November 17, 2023 Acquisitions are rarer in tougher times. Everyone just gets more conservative, even the biggest players. But if you stay in the game, get...
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