Career Growth & Advice, Early, Human Resources, Q&A
Dear SaaStr: What are Some Red Flags That Signal You Shouldn’t Take a Start-up Job? A few B2B/SaaS specific thoughts. 1. Don’t join a B2B/SaaS start-up that won’t share its…
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Blog Posts, Early, Featured Podcasts, Featured Videos, Marketing, Marketing, Podcasts, SaaS Product Pricing, Videos
Product-led growth (PLG) is the consumerization of software—a strategy B2B software companies can learn from growth teams at successful consumer tech companies. Stage 2 Capital’s Co-Founder and Managing Director, Mark…
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Blog Posts, Marketing, Marketing, Videos
It’s a challenging time to be a marketer. People are more anxious and distracted than ever, and it’s increasingly difficult to connect with audiences in a memorable way that makes…
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Blog Posts, Early, Featured Posts, Sales, Sales
One of the biggest things first-time founders intuit wrong is how much sales efficiency plummets … just as it is getting good. Usually, most SaaS start-ups follow a pattern where…
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Blog Posts, Customer Success, Exit Strategy, Featured Podcasts, Featured Videos, Leadership, Marketing, Marketing, Podcasts, Product, Videos
In some cases, weirdness wins the race. The lovably off-beat “weird” marketing automation platform Mailchimp was recently acquired by Intuit for $12 billion. At SaaStr Annual 2022, Mailchimp Co-Founder Ben…
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Blog Posts, Growth, Sales
The best sales teams seem to just do amazing things together. What differentiates them? Well, they do tend to work at some of the best companies, so there is that. …
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Blog Posts, Fundraising, Leadership
Dear SaaStr: How Can I Make Sure My Board Doesn’t Fire Me? Founders are often guarded toward most VCs. Perhaps they should be. That’s a different, and longer conversation. And…
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Blog Posts, Customer Success, Customer Success, Hiring, Videos
Rav Dhaliwal, Investor and Venture Partner at Crane Ventures, Lindsey Serafin, VP of Customer Success at Snyk.io, and Caitlin Sullivan, Director of Customer Success at Vanta, discuss what customer success is, who owns it, what customer metrics you should look at, and what you need to focus on if you want to scale digital customer success. Hook Founder & CEO Firaas Rashid moderated the session.
Blog Posts, Customer Success, Early, Growth
120% NRR: Your revenue doubles in 5 years even with no new customers 110% NRR: Your revenue doubles in 8 years even with no new customers 100% NRR: Your revenue…
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Blog Posts, Growth, Marketing, Marketing, Q&A
Dear SaaStr: What makes the ideal Demand Generation candidate for a growth-stage SaaS company? 90% of the candidates you meet will not have: owned a funnel revenue goal/KPI: pipeline, leads,…
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Blog Posts, International Expansion, Leadership, Marketing, Marketing, Podcasts, Sales, Sales, Videos
After finding success in their home country, many SaaS founders begin to think globally, considering expansion into the international markets. However, global growth is challenging, and it takes the right…
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Blog Posts, Growth, Hiring, Sales
Our little team at Adobe Sign, we sold a bit too early, so great to see them go on to be: COO of GongSVPS at GongSVPS at SeismicVPS at TalkdeskVPS…
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Blog Posts, Career Growth & Advice, Early, Leadership, Other, Q&A
Dear SaaStr: What Do You Have to Get Right in a Start-Up? So many folks I meet want to start a start-up. They have an idea they are passionate about….
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Blog Posts, Marketing, Metrics
.@samdblond CRO @brexHQ "Always start with monthly sales targets in the early days. You just don't have visibility beyond that in the beginning." pic.twitter.com/8gYGnlm7Tk — Jason ✨2022 SaaStr Annual Sep…
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Blog Posts, Career Growth & Advice, Company Culture, Fundraising, Hiring, Leadership, Marketing, Marketing, Podcasts, Product, Videos
The journey to $100M ARR may seem like a typical success story in Silicon Valley, but that doesn’t make it simple or easy. But what guideposts can you follow to…
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