From PLG to PLG+SLG – How Lucid Scaled to 70M+ Users
Stephanie Couzin VP GTM Strategy & Ops and Roderick De Greef VP Sales & GM EMEA, share Lucid’s transition from a PLG company to a PLG and Sales-Led company.
How to Build A Truly Global Business From Day One with Flexport’s CEO Ryan Petersen
So just as supply chain logistics juggernaut Flexport was beginning to scale, founder CEO Ryan Petersen came to SaaStr Annual to share his top lessons — and mistakes. And we’ll have 200+ sessions like this at 2024 SaaStr Annual, Sep 10-12 in SF Bay!! If...
The Secrets to Scaling and Growth in Uncertain Times with Monday.com Co-Founder and Co-CEO Eran Zinman
monday.com is a $700m+ company today, which is 100x bigger than it was just six years ago. Discover the Co-Founder and Co-CEO’s secrets to scaling and growth in an unpredictable market.
Veeva: The Biggest Vertical SaaS Success Story of All Time So Far (Video + Pod)
As we gear up for SaaStr Annual 2024 in the SF Bay Area (Sep 10-12), we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. Today, Veeva is at $35B Cloud juggernaut dominating pharma and...
Avoid Trapdoor Decisions: 5 Lessons Learned from Stripe’s First COO Claire Hughes Johnson (Video + Pod)
As we gear up for 2024 SaaStr Annual, Sep 10-12 in SF Bay, once again on our 40+ acre indoor-outdoor campus, I wanted to take a look back at a few sessions that I’ve come to appreciate more with time. This was one, when Stripe’s first COO, Claire Hughes Johnson, came...
Top 5 Lessons Learned from Scaling GTM Teams at Notion, Asana, and Dropbox
Robbie O’Connor, GM EMEA at Notion and first European hire at Asana and Dropbox walks through the building blocks required to scale GTM teams and operations
How, When and Why to Launch a Second Product: A SaaStr Classic Deep Dive with Dharmesh Shah, CTO HubSpot
So just when HubSpot CRM was scaling up, we grabbed Dharmesh Shah, CTO and co-founder of HubSpot, to talk about what it really takes to build a second product. Fast forward to today, and HubSpot CRM is now at $600m+ in ARR (!). Wow. It’s a great time to take a...
Overcoming the PLG Trap: Lessons from Canva’s Head of Sales & Head of EMEA
Head of Sales & Success for EMEA and Head of Strategic Sales for EMEA, share Canva’s journey from PLG to Enterprise, strategies to navigate the PLG trap.
Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR
Okta’s VP of Engineering and Senior Director of Platform Product Marketing share Okta’s playbook to PLG, developer experience, and Enterprise ARR.
When Not to Offer a Free Trial. Answer: When Your App Simply Can’t Pull it Off.
Dear SaaStr: When is Offering a Free Trial a Bad Idea? Lots of SaaS companies don’t offer a free trial — intentionally. But more and more are adding them, from Atlassian to New Relic to Monday.com and more: Free Plans are Back in Fashion in SaaS. Big Time. ...
5 Tips for Successful Upmarket Expansion with Thoropass CRO and Head of Demand Gen
Thoropass CRO Bryan Caplin and Head of Demand Generation Jenna Keegan share when you should move upmarket and 5 tips for how to move upmarket successfully.
Forgot the SaaS Gloom and Doom on Social. ‘Just Build’ with SaaStr CEO and Founder Jason Lemkin
SaaStr Founder and CEO Jason Lemkin shares hot takes on 2024 and discusses what the theme for many SaaS companies this year is – just build.
The 3 Secret Ingredients for Scaling to $100M ARR with Bitly CEO and CPO
Bitly CEO Toby Gabriner and CPO Kelsey Stevenson share lessons learned in scaling and things they could have done differently on the journey to $100M ARR.
Everything that Breaks on the Way to $1B ARR with Mailchimp Co-Founder Ben Chestnut
Ben Chestnut, Mailchimp’s Co-Founder, talks Everything that Breaks on the Way to $1B ARR and their $12B Acquisition with SaaStr Founder & CEO Jason Lemkin
CEO & Founder
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